Abstract:Universities, especially in the United States, have developed from an organization that aims to educate someone with a higher knowledge and spiritual awareness of God which is at the same time related to the interests and goodness of society (Murphy, 2005) into an organization that considers profit as a measure of success (Bridgman, 2007). Therefore, the application of a business management system to manage a university to produce high performance is important and this is known as a university enterprise or en… Show more
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