Exploration of Needs for Marketing Talents and New Ideas for Talent Training in Heilongjiang Province Under the Background of Supply-Side Reforms

Abstract

Throughout their deepening, supply-side reforms have been particularly carried out in strategic emerging industries and some regional cultural industries. To realize these development objectives, it is necessary to enhance marketing. Enterprises' competitiveness improvement, innovation and structural adjustment are inseparable from talent support. Under this background, efforts shall be made to analyze the needs for marketing talents, explore new ideas for cultivating creative talents and attain goals on talent training, so as to offer powerful talent support to enterprises which are conducting supply-side reforms.