2023
DOI: 10.55908/sdgs.v11i9.1669
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Examining the Relationship Between Financial Knowledge, Risk Tolerance, and Past Behavioural Bias on Investors Actual Investment Behavior

Yuvaraj D.,
Pulidindi Venugopal

Abstract: Purpose:  The present study aims to determine the factors influencing investment intention and actual investment behaviour in mutual funds. The study uses financial knowledge and risk tolerance as moderators and past behavioral bias as a mediator.   Theoretical framework:  The Theory of Planned Behaviour (TPB) appears to have become a very useful model for predicting various investing behaviours. Therefore, the present utilises the TPB model to analyse mutual fund investment behaviour.   … Show more

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