In this article, the importance of colloids and interfaces in thermal heavy oil or bitumen extraction methods is reviewed, with particular relevance to oil sands. It begins with a brief introduction to the chemical composition and surface chemistry of oil sands, as well as steam-based thermal recovery methods. This is followed by the specific consideration of steam-assisted gravity drainage (SAGD) from the perspective of the interfacial chemistry involved and factors responsible for the displacement of bitumen from reservoir mineral surfaces. Finally, the roles of the different chemical additives proposed to improve thermal recovery are considered in terms of their contributions to recovery mechanisms from interfacial and colloidal perspectives. Where appropriate, unpublished results from the author's laboratory have been used to illustrate the discussions.