“…Triguero, Moreno‐Mondéjar, and Davia () surveyed 5,222 European SMEs and discovered that companies could more easily innovate sustainable solutions when they work closely with institutions and colleges/government. Caldera, Desha, and Dawes's () study found drivers consisting of organizational support, stakeholder collaboration, business direction, and green relationship. Similarly, Raar's () study of 360 SMEs and Lewis, Cassells, and Roxas's () survey of 1,361 SMEs found similar drivers: collaboration, continuous innovation and vision, and lastly, external factors.…”