Estimating the economic value of the ecotourism destination: The case of Tra Su Melaleuca Forest Natural Park in Viet Nam
Huynh Huy,
Luu Thi,
Nguyen Khang
et al.
Abstract:In this article, the application of the Individual Travel Cost Method (ITCM)
aims at providing a deeper insight into visitors? preferences and their
expenses on marketed and non-marketed services when travelling to the Tra Su
Melaleuca Forest Natural Park, an ecotourism destination in An Giang
Province of Viet Nam. The empirical findings from the survey of 237 visitors
in 2022 showed that the frequency of trips to this recreational site was 1.3
per year on average and relied strongly on the t… Show more
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