We present a multiwavelength analysis of a long duration white-light solar flare (M8.9/3B) event that occurred on 04 June 2007 from AR NOAA 10960. The flare was observed by several spaceborne instruments, namely SOHO/MDI, HINODE/SOT, TRACE and STEREO/SECCHI. The flare was initiated near a small, positive-polarity, satellite sunspot at the centre of the active region, surrounded by opposite-polarity field regions. MDI images of the active region show considerable amount of changes in the small positive-polarity sunspot of δ configuration during the flare event. SOT/G-band (4305Å) images of the sunspot also suggest the rapid evolution of this positive-polarity sunspot with highly twisted penumbral filaments before the flare event, which were oriented in a counterclockwise direction. It shows the change in orientation, and also remarkable disapperance of twisted penumbral filaments (≈35 -40%) and enhancement in umbral area (≈45 -50 %) during the decay phase of the flare event. TRACE and SECCHI observations reveal the successive activation of two helical-twisted structures associated with this sunspot, and the corresponding brightening in the chromosphere as observed by the time-sequence images of SOT/Ca ii H line (3968Å). The secondary, helical-twisted structure is found to be associated with the M8.9 flare event. The brightening starts six-seven minutes prior to the flare maximum with the appearance of secondary, helical-twisted structure. The flare intensity maximizes as the secondary, helical-twisted structure moves away from the active region. This twisted flux tube, associated with the flare triggering, is found to be failed in eruption. The location of the flare activity is found to coincide with the activation site of the helical twisted structures. We conclude that the activation of successive helical twists (especially the second one) in the magnetic flux tubes/ropes plays a crucial role in the energy build-up process and triggering of the M-class solar flare without a coronal mass ejection (CME).