“…This body of research has grown significantly and has evolved from the idea of typologies and the investigation of stereotypes to a deeper, and also broader, study of entrepreneurial identity, including the contribution of discourse and narrative as a methodology (Fletcher, 2007;Foss, 2004;Johansson, 2004;Warren, 2004;Downing, 2005;Berglund, 2008;Down and Warren, 2008;Phillips et al, 2013), passion (Cardon et al, 2009;Chen et al, 2009;Murnieks et al, 2014) and persistence (Hoang and Gimeno, 2010), industry (Vesala et al, 2007;Lindgren and Packendorff, 2008;Jain et al, 2009), family business (Shepherd and Haynie, 2009;Watson, 2009), type of company (Miller et al, 2011) and geographic region and/or culture (Erogul and McCrohan, 2008;Farmer and Kung-Mcintyre, 2008;Kikooma, 2011;Gill and Larson, 2014). Two more recent compelling paths have included the pursuit of understanding any potential differences related to identities within a defined arena of social entrepreneurship (Light, 2005;Jones et al, 2008), and the role of entrepreneurship education in shaping entrepreneurial identities (Edwards and Muir, 2012;Vanevenhoven and Liguori, 2013;Hytti and Heinonen, 2013;Donnellon et al, 2014).…”