Enhancing value creation through stakeholder engagement in sustainable mega‐events: The case of Expo 2020 Dubai legacy
Sara Moggi,
Fabietti Giacomo,
Isonni Elisa
Abstract:Value creation by mega‐events is still an underdeveloped issue. Through their legacy, mega‐events can create long‐term value for the local community hosting the event. In determining the importance of practices for increasing value creation, stakeholder engagement is growing in defining mega‐events features and possible legacies. The study aims to understand how stakeholder engagement can enhance value creation through sustainable events legacy after mega‐events. In doing so, the research analyses the practice… Show more
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