Emotion and memory in nostalgia sport tourism: examining the attraction to postmodern ballparks through an interdisciplinary lens

Gordon, Kiernan O.

doi:10.1080/14775085.2013.846228

Cited by 41 publications

(15 citation statements)

References 29 publications

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“…To this end, scholars have argued that nostalgia is an under researched area in the sport realm (Gordon, 2013). We also know that nostalgia plays a prominent role in impacting consumer attitudes and intentions in the general marketing context (Merchant & Rose, 2013;Pascal, Sprott, & Muehling, 2002).…”

Section: Introductionmentioning

confidence: 99%

A Conceptual Framework for Retro Marketing in Sport

Scola¹,

Gordon²

2018

SMQ

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Retro marketing has become a staple in sport marketing practices. Teams and leagues are attempting to connect their fans to the past in a magnitude of ways. Despite the influx of retro marketing in sport, there has been no examination of it to date. This study examined the various usages of retro marketing in sport and through an inductive approach created a framework that categorized and broadly defined each usage. The five practical areas of retro marketing in sport were constructed: imagery, merchandising, venue, gameday promotions, and advertising. The authors shaped and framed retro marketing in sport through these five dimensions, as they encompassed the retro marketing practices examined and are often relied upon marketing elements. Further, the authors suggest multiple avenues for future research on this topic, including understanding a sport organization's usage of these practices and the impact they have on sport consumers.

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Section: Introductionmentioning

confidence: 99%

A Conceptual Framework for Retro Marketing in Sport

Scola¹,

Gordon²

2018

SMQ

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“…Alguns estudos (Chandralal;Valenzuela, 2013;Gordon, 2013;Kim, 2014;Lee, 2015;Tung & Ritchie, 2011) identificaram fatores com maior possibilidade de serem relembrados, com maior relevância e influência na escolha de um local de destino. Para Tung e Ritchie (2011), quatro dimensões representam aspectos através dos quais momentos tornam-se memoráveis para turistas: afeto, expectativas, efeito das consequências e lembrança.…”

Section: Experiências Turísticas Memoráveisunclassified

“…Embora alguns estudos tenham apontado antecedentes de uma experiência memorável no contexto do turismo (Chandralal & Valenzuela, 2013;Gordon, 2013;Kim, 2014;Lee, 2015;Tung & Ritchie, 2011), eles não identificaram que experiências memoráveis desencadeiam nostalgia. Os resultados aqui obtidos revelam dimensões por meio das quais experiências memoráveis que provocam nostalgia em relação a locais de turismo são manifestadas.…”

Section: Introductionunclassified

Nostalgia de Experiências Memoráveis e a Revisita a Locais de Turismo

Pereira¹,

Hor-Meyll

2017

Rev. Bras. Mark.

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Consumidores muitas vezes buscam no turismo um meio para reviver experincias e momentos marcantes de suas vidas. Este estudo identificou dimenses por meio das quais experincias memorveis provocam nostalgia em relao a locais de turismo, influenciando em inteno de revisita. Foram colhidos quinze relatos de consumidores que tiveram experincias em turismo, por meio de entrevistas em profundidade, conduzidas e analisadas com base em mtodos da fenomenologia adaptados para a pesquisa do consumidor. Experincias memorveis que remetem a sentimentos nostlgicos no parecem estar necessariamente relacionadas a destinos ou locais especficos, mas reproduo de sensaes e emoes l vivenciadas, ou lembrana de momentos que foram passados com familiares, amigos prximos ou parceiros romnticos.

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“…Research has shown several motivations for participating in tailgating such as escape from everyday stresses, social interaction, involvement, intertemporal sentiment, and identity (Drenten, Peters, Leigh, & Hollenbeck, 2009;James, Breezeel, & Ross, 2001). Interaction Ritual Theory (Collins, 2004) has also been used to examine sport rituals, with research in this area showing that sport stadia can contribute to the importance of ritual building for fans, and that emotional connection can extend past the boundaries of the stadium (Cottingham, 2012;Gordon, 2013). An additional area that has contributed to the knowledge regarding sport fan rituals is the idea of brand community, introduced by Muniz & O'Guinn (2001).…”

Section: Ritualsmentioning

confidence: 99%

Put on the Wig, It’s Time to Ball: Experiences of a Collegiate Men’s Basketball Fan Group

Musser

Peachey

2016

Journal of Intercollegiate Sport

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The purpose of this study is to explore the experiences of a collegiate men's basketball fan group. Little research has been undertaken exploring student fan groups, especially using ethnographic methods. The primary researcher attended two men's home basketball games at the University of Illinois at Urbana-Champaign, home of the student fan group, Orange Krush. The researcher also interviewed eleven Orange Krush members about their motivations and experiences in the group. The findings include a new benefit not previously found in the literature: Insider Access. An additional apparent theme was the importance of sport rituals, and the perception by the students that these rituals impact the outcome of the game. Finally, students indicated how the group improved their sense of community and diversity on campus. Implications of this research include sport management professionals emphasizing the importance of fan attendance on game success and ensuring fans feel they are closely connected to the teams so that they feel like insiders, which builds the emotional connection between fan and team.

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Emotion and memory in nostalgia sport tourism: examining the attraction to postmodern ballparks through an interdisciplinary lens

Cited by 41 publications

References 29 publications

A Conceptual Framework for Retro Marketing in Sport

A Conceptual Framework for Retro Marketing in Sport

Nostalgia de Experiências Memoráveis e a Revisita a Locais de Turismo

Put on the Wig, It’s Time to Ball: Experiences of a Collegiate Men’s Basketball Fan Group

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