Elevating Bangladesh: Exploring Tourism Marketing Strategies for Growth
Shati Sarmin Rahman,
Shohana Siddique
Abstract:Bangladesh, with its pristine natural landscapes, rich historical heritage, and abundant archaeological treasures, presents an enticing prospect for tourism development. The tourism industry holds immense potential for driving economic growth, bolstering the nation's Gross Domestic Product (GDP), and generating foreign currency earnings. As countries worldwide vie for a share of the tourism market, effective marketing strategies become imperative for attracting visitors and maximizing revenues. This study inve… Show more
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