“…Alexandris, Zahariadis, Tsorbatzoudis, & Grouios, 2004;Avourdiadou & García, 2014;Gálvez-Ruiz, Boleto-Rosado, & Romero-Galisteo, 2015;García, Bernal, Lara, & Galán, 2013;García, Cepeda, & Martín, 2012;Hsueh & Su, 2013;Murray & Howat, 2002;Pedragosa & Correia, 2009;Theodorakis, Howat, Ko, & Avourdiadou, 2014;Tsitskari, Antoniadis, & Costa, 2014;Vila, Sánchez, & Manassero, 2009), in human resources (i.e. Alves, Franco, Castañer, Camerino, Rodrigues, & Hileno, 2015;García, Fernández, Pereira, & Carvalho, 2014;Huddleston, Fry, & Brown, 2012;Maconachie & Sappey, 2013;Rosado, Araújo, Mesquita, Correia, Mendes, & Guillén, 2014) or new trends such as social media (García-Fernández, Fernández-Gavira, Durán-Muñoz, & Vélez-Colón, 2015;García, Gálvez, Vélez, & Bernal, 2015). Although the majority of work is oriented towards answers regarding reduced customer loyalty in fitness centers (García-Fernández et al, 2014b), there is a lack of research in low-cost fitness centers (García-Fernández et al, 2014a), with regards to other variables that could influence customer loyalty.…”