Effects of Perceived Values on Continuance Usage of Facebook

Yang, Heng-Li; Lai, Cheng-Yu

doi:10.1007/978-3-642-20367-1_40

Cited by 8 publications

(11 citation statements)

References 16 publications

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“…The majority of applications currently available on Facebook through third-party software developers are games, which introduce a strong element of entertainment to the website. Some Facebook users even join the network expressly to play these games (Yang and Lai, 2011).…”

Section: Literature Reviewmentioning

confidence: 99%

“…In 2011, 12% of Facebook's revenue came from Zynga, a well-known provider of social game services (Bohn, 2012). There is also evidence to suggest that while individuals derive a high degree of satisfaction from using social interaction features, the entertainment value resulting from Facebook use leads to even higher levels of satisfaction (Yang and Lai, 2011). However, the rapidly changing nature of today's society means that current SNS user behavior may differ significantly from past behavior.…”

Section: Introductionmentioning

confidence: 99%

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Determinants and consequences of Facebook feature use

Lai

Yang

2014

New Media & Society

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Despite explosive growth in the number of Facebook users, little research has investigated the use of different Facebook features. Thus, this study explored what motivates people to use various Facebook features as well as the social impact of using the website itself. Users with experience in both social interaction and social game features offered by Facebook were invited to participate in a survey. Our proposed research model was evaluated using the partial least-squares (PLS) method. Results show that social needs, enjoyment needs, and trend-following significantly influence the use of the social interaction features on Facebook, while immersion needs and achievement needs significantly influence the use of social games associated with the website. Interestingly, we found that different clusters of individuals have different sets of motivations. Furthermore, both social interaction features and social game features have positive correlations with social ties.

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Section: Literature Reviewmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Determinants and consequences of Facebook feature use

Lai

Yang

2014

New Media & Society

Self Cite

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“…Based on a certain theoretical perspective, the first strand pays attention to the application of theory in the new context, such as the self-determined theory [7], the expectation-confirmation theory [8], the commitment-trust theory [9], the technology acceptance model, the theory of planned behavior [10], the network externalities and flow theory [11], and the gratifications theory [12]. The second strand focuses on the impact of specific factors on the sustainable promotion and development of purchases, such as legal regulations [13], consumer self-regulation [14], subjective norms about displaying information about products [15], transport/logistics [16], and returning policies [17], social capital [18], the uncertainty avoidance index [19], perceived value [20], social factors [21], task-technology fit [22], socio-technical perspective [23], culture values [24], electronic word of mouth [25], trust [26] and online ratings [27].…”

Section: Introductionmentioning

confidence: 99%

Investigating the Impact of Critical Factors on Continuance Intention towards Cross-Border Shopping Websites

2019

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With the intensification of globalization and the widespread adoption of the internet, cross-border e-commerce has become a popular way of shopping. In order to investigate the sustainable development of the cross-border online purchase intention, we propose the framework that uses electronic word of mouth, perceived value, website design quality, trust, perceived risk and the uncertainty avoidance index as the exogenous variables, which influenced the continuance intention towards cross-border shopping and was mediated by the satisfaction of the customers. The results showed: (1) Among all the suggested independent variables, electronic word of mouth, website design quality, trust and the uncertainty avoidance index significantly predicted the satisfaction of the customers; (2) Customer satisfaction towards the websites significantly predicted the continuance intention of users. A detailed explanation of the results and implications for the theoretical and managerial implications for practitioners and academic researchers in the sustainable promotion and development of e-commerce is discussed.

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“…Of course, there are many studies that focus on the mechanisms of continuance intentions and behaviors in the context of SNSs ( Shi et al, 2009 ; Park and Lee, 2010 ; Barnes and Bohringer, 2011 ; Kim, 2011 ; Yang and Lai, 2011 ; Al-Debei et al, 2013 ; Ku et al, 2013 ; Yeh et al, 2013 ; Yin et al, 2013 ). For example, Al-Debei et al (2013) examined continuance participation intentions and behaviors on Facebook.…”

Section: Introductionmentioning

confidence: 99%

Modeling of Causes of Sina Weibo Continuance Intention with Mediation of Gender Effects

et al. 2016

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Sina Weibo is a Twitter-like social networking site and one of the most popular microblogging services in China. This study aims to examine the factors that influence the intentions of users to continue using this site. This paper synthesizes the expectation confirmation model, constructs of habit and perceived critical mass, and the gender effect to construct a theoretical model to explain and predict these user intentions. The model is then tested via an online survey of 498 Sina Weibo users and partial least squares (PLS) modeling. The results indicate that the continuance intention of users is directly predicted by their perceived usefulness of the service (β = 0.299), their satisfaction (β = 0.208), and their habits (β = 0.389), which jointly explain 65.9% of the variance in intention. In addition to the effects of these predictors on the continuance intentions of Sina Weibo users, an assessment of the moderating effect of gender suggests that habit plays a more important role for females than for males in continuance intention, but perceived usefulness seems to be more important for males than for females. The implications of these findings are then discussed.

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Effects of Perceived Values on Continuance Usage of Facebook

Cited by 8 publications

References 16 publications

Determinants and consequences of Facebook feature use

Determinants and consequences of Facebook feature use

Investigating the Impact of Critical Factors on Continuance Intention towards Cross-Border Shopping Websites

Modeling of Causes of Sina Weibo Continuance Intention with Mediation of Gender Effects

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