Effect of odour on multisensory environmental evaluations of road traffic

Jiang, Like; Masullo, Massimiliano; Maffei, Luigi

doi:10.1016/j.eiar.2016.03.002

Cited by 22 publications

(16 citation statements)

References 31 publications

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“…At the same time, the immediate surrounding was recorded through the video function of the digital camera (Nikon N1), to compare and analyse the time and position of both special and disturbing sound sources. Take traffic sound as an example: sounds from lorries, buses, motorbikes, and any vehicles other than cars were excluded from the selection to avoid dramatic differences in frequency spectrum across the samples [25].…”

Section: Audio Stimulimentioning

confidence: 99%

“…Consumer spending was significantly higher when arousing music and ambient odours were congruent, while incongruent sensory stimuli had a contrary result. Jiang et al investigated the influence of odour and vision on people's evaluation of road traffic, with results showing that the presence of odour had no effect on evaluation but that odour had significant interaction with traffic noise level and the effect of trees on landscape quality [25]. Jiang et al's experiment demonstrated the potential of odour to regulate noise and landscape perception in a specific environment.…”

Section: Introductionmentioning

confidence: 99%

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A laboratory study of the sound-odour interaction in urban environments

Kang

2019

Building and Environment

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：This study investigated the interaction of sound and odour in urban environments. Sound and odour perception as well as overall perception were evaluated by 168 participants through a laboratory experiment, where different sounds and odours were selected, each with three levels. The results showed that, in the evaluation of sound, odour had little effect on evaluations of birdsong and low-volume sound, whereas for the rest of the conditions, higher odour concentration resulted in a more positive evaluation. The odour evaluation showed that, with increase of volume, odour evaluation became more negative, and for such results traffic and conversation sounds had the greatest effects. For the overall evaluation, in the presence of birdsong and low-volume sound, the overall evaluation was unaffected by odour; for other combinations of sound and odour, with increased concentration, the overall evaluation improved. Moreover, the similarities and differences in the evaluations of sound and odour showed an analogous trend of sensory comfort and preference due to their high correlation coefficient-a positive sensory stimulus can improve the evaluation of other senses, while a negative one has the opposite effect. There is a masking effect between audition and olfaction that is reflected in the finding that when one stimulus is stronger, the other has weaker perceptual intensity; however, sensory familiarity does not change. Furthermore, the relationship between sensory evaluation and overall evaluation showed that for overall comfort, the effect of sound was stronger than odour, while for congruency, the effects of sound and odour were almost equal.

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Section: Audio Stimulimentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

A laboratory study of the sound-odour interaction in urban environments

Kang

2019

Building and Environment

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“…One of the problems, though, with olfactory perception is that we are visually dominant (see Hutmacher, 2019, for a recent review), and hence tend to give little consideration to the ambient smells that surround us (Jiang et al, 2016). Our tendency to focus our attention on what we see and hear means that we can often exhibit 'olfactory anosmia' to the presence of ambient scents (Forster and Spence, 2018; see also Sela and Sobel, 2010;and Spence, 2019, for a review).…”

Section: Introductionmentioning

confidence: 99%

Using Ambient Scent to Enhance Well-Being in the Multisensory Built Environment

Spence

2020

Front. Psychol.

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The majority of the world's population now lives an urban existence, spending as much as 95% of their lives indoors. The olfactory atmosphere in the built environment has been shown to exert a profound, if often unrecognized, influence over our mood and well-being. While the traditionally malodorous stench to be found indoors (i.e., prior to the invention of modern sanitation) has largely been eliminated in recent centuries, many of the outbreaks of sick-building syndrome that have been reported over the last half century have been linked to the presence of a strange smell in the environment. At the same time, however, there is also growing evidence that consumer behavior can be manipulated by the presence of pleasant ambient odors, while various aromatherapy scents are said to improve our mood and well-being. This Anglophone review focuses primarily on indoor western urban developed spaces. Importantly, the olfactory ambience constitutes but one component of the multisensory atmosphere and ambient odors interact with the visual, auditory, and haptic aspects of the built environment. Surprisingly, the majority of published studies that have deliberately chosen to combine ambient scent with other sensory interventions, such as, for example, music, have failed to increase store sales, or to enhance people's mood and/or well-being, as might have been expected. Such negative findings therefore stress the importance of considering multisensory congruency while, at the same time, also highlighting the potential dangers that may be associated with sensory overload when thinking about the effect of ambient smell on our well-being.

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“…Hence, no matter whether one wants to create a tranquil space (Pheasant, Horoshenkov, Watts, & Barret, 2008 ) or one that arouses (Mattila & Wirtz, 2001 ), the senses interact as they do in various other configurations and situations (e.g., Jahncke, Eriksson, & Naula, 2015 ; Jiang, Masullo, & Maffei, 2016 ). There are, in fact, numerous examples where the senses have been shown to interact in the experience and rating of urban environments (e.g., Ba & Kang, 2019 ; Van Renterghem & Botteldooren, 2016 ).…”

Section: Designing For the Multisensory Mind: Architectural Design Fomentioning

confidence: 99%

Senses of place: architectural design for the multisensory mind

Spence

2020

Cogn. Research

132

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Traditionally, architectural practice has been dominated by the eye/sight. In recent decades, though, architects and designers have increasingly started to consider the other senses, namely sound, touch (including proprioception, kinesthesis, and the vestibular sense), smell, and on rare occasions, even taste in their work. As yet, there has been little recognition of the growing understanding of the multisensory nature of the human mind that has emerged from the field of cognitive neuroscience research. This review therefore provides a summary of the role of the human senses in architectural design practice, both when considered individually and, more importantly, when studied collectively. For it is only by recognizing the fundamentally multisensory nature of perception that one can really hope to explain a number of surprising crossmodal environmental or atmospheric interactions, such as between lighting colour and thermal comfort and between sound and the perceived safety of public space. At the same time, however, the contemporary focus on synaesthetic design needs to be reframed in terms of the crossmodal correspondences and multisensory integration, at least if the most is to be made of multisensory interactions and synergies that have been uncovered in recent years. Looking to the future, the hope is that architectural design practice will increasingly incorporate our growing understanding of the human senses, and how they influence one another. Such a multisensory approach will hopefully lead to the development of buildings and urban spaces that do a better job of promoting our social, cognitive, and emotional development, rather than hindering it, as has too often been the case previously.

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Effect of odour on multisensory environmental evaluations of road traffic

Cited by 22 publications

References 31 publications

A laboratory study of the sound-odour interaction in urban environments

A laboratory study of the sound-odour interaction in urban environments

Using Ambient Scent to Enhance Well-Being in the Multisensory Built Environment

Senses of place: architectural design for the multisensory mind

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