Abstract:de Faria carry out an analysis of the projected organizational identity of a recently privatized Brazilian railroad through the discourses of high ranking managers and the trade union; their conclusion is that the identity projection process happens in a very diverse, contradictory and interactive way. In the second text, Paulo Roberto Gião, Moacir de Miranda Oliveira Júnior and Eduardo Pinheiro Gondim de Vasconcellos attempt to interpret the effects of offshoring over value chain and core competencies, imprec… Show more
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