2018
DOI: 10.4324/9780429460708
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Economics of Marketable Surplus Supply

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“…However, agricultural marketing has changed evidently during the past years. The main reasons for this change are increased marketable surplus [5], increase in urbanization and income levels [6], consequent changes in the pattern of demand for marketing services [7], increase in linkages with distant and overseas markets [8], and changes in the form and degree of government intervention [9]. Thus, marketing agricultural products is more than ensuring the flow of a product from the field to a selling place.…”
Section: Introductionmentioning
confidence: 99%
“…However, agricultural marketing has changed evidently during the past years. The main reasons for this change are increased marketable surplus [5], increase in urbanization and income levels [6], consequent changes in the pattern of demand for marketing services [7], increase in linkages with distant and overseas markets [8], and changes in the form and degree of government intervention [9]. Thus, marketing agricultural products is more than ensuring the flow of a product from the field to a selling place.…”
Section: Introductionmentioning
confidence: 99%