Economic Distortions: Infringing Human Rights in Sport

Andreff, Wladimir

doi:10.1007/978-3-030-28456-5_4

Cited by 1 publication

(2 citation statements)

References 60 publications

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“…The sportswear manufacturing industry of Pakistan is among the renowned small and medium scale manufacturing set ups in the city of Sialkot in Pakistan (Andreff, 2019;Ashraf, 2018;Jamil, 2018;Marcus, Husselbee, Shah, Harper, & Ali, 1997;Nadvi, 1999;Tyagi, 2012).…”

Section: Role Of Media Exposure and Corporate Social Responsibility (mentioning

confidence: 99%

“…Hakim & Disman, 2018; Shukla et al, 2019). This is because reputation risk would negatively affect customer perception of the sportswear of Sialkot sports manufacturing industry (Andreff, 2019;Asad & Haider, 2018;Ashraf, 2018). This is because the customers might be satisfied by a company through its CSR compliance, reputation risk would lower that perception and affect the relationship negatively (Jamil, 2018;Padda & Asim, 2019).…”

Section: Effect Of Media Exposure Csr Compliance and Customer Percmentioning

confidence: 99%

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Influence of media exposure and Corporate Social Responsibility compliance on customer perception: The moderating role of Firm's reputation risk

Khan

Sukhotu

2020

Corp Soc Responsibility Env

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This research tries to measure the direct effects of media exposure, Corporate Social Responsibility (CSR) compliance on customer perception; and, to analyze the moderating role of firm's reputation risk. Data is collected from sports manufacturing industry, Sialkot, Pakistan. Partial Least Squares Structural Equation Modeling technique was used for analysis. The results showed positive effects of firm's media exposure and CSR compliance on customer perception. This suggests that firms which maintain positive image in the media and consider contributing positively in society and doing business with ethics, they attract positive attitude of the customers towards products and firms as well. Moderating results show that interaction of firm's reputation further strengthens the effects of both media exposure and CSR initiatives on customer perception. Results also revealed the positive effects of firm's reputation risk on customer perception. The paper discusses implications of this research for the existing literature, practitioners, and policymakers.

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Section: Role Of Media Exposure and Corporate Social Responsibility (mentioning

confidence: 99%

Section: Effect Of Media Exposure Csr Compliance and Customer Percmentioning

confidence: 99%

Influence of media exposure and Corporate Social Responsibility compliance on customer perception: The moderating role of Firm's reputation risk

Khan

Sukhotu

2020

Corp Soc Responsibility Env

View full text Add to dashboard Cite

show abstract

Economic Distortions: Infringing Human Rights in Sport

Cited by 1 publication

References 60 publications

Influence of media exposure and Corporate Social Responsibility compliance on customer perception: The moderating role of Firm's reputation risk

Influence of media exposure and Corporate Social Responsibility compliance on customer perception: The moderating role of Firm's reputation risk

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