Abstract:The study analysed the marketing efficiency of pineapple in selected markets in Kano metropolis. Data was collected with the used of questionnaire and were analysed using descriptive statistics, market margin analysis and market efficiency. Results shows that the majority (33.3%) of the respondents were within the ages of 47-55 years, followed by 23.8% within the age range of 29-37 years and 9.5% of age range of 56-64 years were the minimum. Household size, in the wholesaler’s side category 5-8 size ha… Show more
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