E-Commerce Usability

Travis, David

doi:10.1201/9780203245910

Cited by 7 publications

(7 citation statements)

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“…E-commerce can be analyzed from a business process perspective, than it can be characterized as is the application of technology toward the automation of business transactions and workflow. Travis, 2002 E-commerce is the latest development that attempts to persuade customers that technology will make their lives easier.…”

Section: Ngai and Wat 2002mentioning

confidence: 99%

“…Moreover, Zhang et al (2011) states that online buying cosidered to be two stage process: the first stage is focused on encouraging customers to make a purchase online, and next to repurchase, which is strongly important for success of e-commerce vendor. Travis (2002) says that a range of factors such as: slow response, unhelpful graphics, hidden functionality, and unreliable links can affect customer's patience and push it to the limit even before the purchase. The feedback which is often incomplete or is not present at all is also of high importance.…”

Section: Delone and Mclean 2004mentioning

confidence: 99%

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Identification of the Opportunities to Improve Customer's Experience in E-Commerce

2020

JLISS

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Nowadays, the increased number of internet users forces a different kind of companies to expand their businesses and use the possibility to trade online. Nevertheless, going online requires a lot of effort from the company, including attention to details such as user experience and retention. Mainly, existing literature mostly describes the user as the most important factor for a business to gain higher profits in e-commerce sales. This research is aimed to evaluate the impact of defined criteria on a user's experience while making purchases on e-commerce websites. The paper observes and defines criteria that possibly could make an influence on customer's perception of e-commerce platforms. Defined criteria are examined by applying the AHP method in order to evaluate their importance according to the expert's opinion. To identify the impact of these criteria on the user's impression and to choose the best alternative was applied to another multi-criteria decision-making method-the TOPSIS. The main finding is that the nature of the user's experience does have an impact on how the consumer perceives the specific e-commerce platform. Although there were some limitations to evaluate the user's experience, they are owning to the fact that it needed to assess and proceed with more data that includes other influencing factors. The results of this research can be used in e-commerce, trading, and service companies as a tool to appraise to choose the way of developing websites for trading.

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Section: Ngai and Wat 2002mentioning

confidence: 99%

Section: Delone and Mclean 2004mentioning

confidence: 99%

Identification of the Opportunities to Improve Customer's Experience in E-Commerce

2020

JLISS

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“…HE involves having one or more usability specialists individually examine the interface and judge its compliance with recognized usability principles” (usability.gov, n.d.). There are several well‐regarded sets of heuristic principles including the 247 criteria compiled by David Travis () for http://userfocus.co.uk, 10 principles by Jakob Nielsen (), and 10 cognitive‐designs by Jill Gerhardt‐Powals (), and seven dialog heuristics by the International Organization for Standardization (ISO) ().…”

Section: Literature Reviewmentioning

confidence: 99%

U.S. state and state capital open government data (OGD): A content examination and heuristic evaluation of data processing capabilities of OGD sites

Tang

Gregg

Hirsh

et al. 2019

Proceedings of the Association for Information Science and Tech

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This paper reports the results of a multi‐phased investigation into Open Government Data (OGD) sites in the United States. Upon searching and examining OGD sites by state and state capital, we outlined current OGD practice in the US. An inventory of data processing capabilities of 50 OGD sites uncovered the most frequently occurring data categories, search and filter options, raw datasets, data visualization displays, data extraction formats, interactive and map tools, and help functions provided through the OGD sites. Heuristic evaluation of 15 sites containing “Transportation” datasets revealed that main usability problems were violations to the principles of “Flexibility and Efficiency of Use,” “Help and Documentation,” and “Help users to recognize, diagnose and recover from errors.” Findings suggest that in order to sustain and achieve a good usage of OGD sites, a significantly better understanding of user populations, their data needs, and their data literacy levels is needed.

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“…According to a recent survey by the Usability Professionals' Association (UPA), the methods (sometimes referred to as techniques) used by practitioners to conduct usability evaluation vary from conducting expert reviews to using satisfaction surveys [14]. For the current usability evaluation of selected corpora processing systems, we employed a modified expert review checklist from Travis [15] comprising 161 heuristics. The expert review method was used because it provides an immediate analysis of the user experience of a product.…”

Section: Evaluation Criteriamentioning

confidence: 99%

Proposed Framework for the Evaluation of Standalone Corpora Processing Systems: An Application to Arabic Corpora

Al-Thubaity

Al‐Khalifa

Alqifari

et al. 2014

The Scientific World Journal

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Despite the accessibility of numerous online corpora, students and researchers engaged in the fields of Natural Language Processing (NLP), corpus linguistics, and language learning and teaching may encounter situations in which they need to develop their own corpora. Several commercial and free standalone corpora processing systems are available to process such corpora. In this study, we first propose a framework for the evaluation of standalone corpora processing systems and then use it to evaluate seven freely available systems. The proposed framework considers the usability, functionality, and performance of the evaluated systems while taking into consideration their suitability for Arabic corpora. While the results show that most of the evaluated systems exhibited comparable usability scores, the scores for functionality and performance were substantially different with respect to support for the Arabic language and N-grams profile generation. The results of our evaluation will help potential users of the evaluated systems to choose the system that best meets their needs. More importantly, the results will help the developers of the evaluated systems to enhance their systems and developers of new corpora processing systems by providing them with a reference framework.

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E-Commerce Usability

Cited by 7 publications

References 0 publications

Identification of the Opportunities to Improve Customer's Experience in E-Commerce

Identification of the Opportunities to Improve Customer's Experience in E-Commerce

U.S. state and state capital open government data (OGD): A content examination and heuristic evaluation of data processing capabilities of OGD sites

Proposed Framework for the Evaluation of Standalone Corpora Processing Systems: An Application to Arabic Corpora

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