E-commerce Applications of the Hybrid Reasoning Method

Abstract

because of the development of information technologies and extension of traditional commerce practices the importance of electronic commerce has been rapidly growing. A successful e-commerce system should provide convenient user interface, easy and efficient search engine, and complete product information that would satisfy users' requests. In this research we have proposed a hybrid reasoning method that should improve the search results of an e-commerce system. This method employs best practices of rule-based and case-based reasoning. The experiment conducted has demonstrated that hybrid reasoning method improves the performance of the system's search mechanism.

User Perceptions of Relevance and Its Effect on Retrieval in a Smart Textile Archive

“…CBR has previously been used successfully to provide searching functionality for e-commerce systems [4,5]. Such systems are somewhat similar to a textiles archive, however user motivation may differ.…”