“…For tobacco regulatory policies to be effective, public support is crucial to ensure that supporters vote for these policies, enforce them and comply with them. While there is substantial research examining characteristics of individuals with high or low support for tobacco regulatory policies, factors driving support for tobacco regulatory policies are not well-understood ( Dai, 2017 ; Goldstein et al, 1997 ; Kowitt, Goldstein, Schmidt, Hall, & Brewer, 2017 ; Unger et al, 1999 ; Unger, Barker, Baezconde-Garbanati, Soto, & Sussman, 2016 ; Unger, Barker, Sussman, Soto, & Baezconde-Garbanati, 2016 ; Wackowski & Delnevo, 2015 ).…”