2015
DOI: 10.4236/jss.2015.33010
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Dynamic Pricing of Perishable Products with Competition

Abstract: With the development of product development technology and the rapid rise of online retailing, the market competition becomes increasingly fierce. Based on consumer utility function, this article established a two-stage dynamic pricing model and discussed pricing strategies under consumer behavior and market competition. Findings indicate that product quality difference and consumer valuation decreasing coefficient determine the order of the consumer purchase decisions. The firm who provides lower-quality prod… Show more

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Cited by 2 publications
(2 citation statements)
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“…The price of a tour package offered by a company is usually based on the price contract from the supplier and is then marked up [13]. Another thing that can affect prices is the service time factor that is associated with high / low season time, the country of origin of customers and the number of people in the group [14,15]. The pricing of this tour package is actually relatively easy, because it has standard rules and conditions.…”
Section: Introductionmentioning
confidence: 99%
“…The price of a tour package offered by a company is usually based on the price contract from the supplier and is then marked up [13]. Another thing that can affect prices is the service time factor that is associated with high / low season time, the country of origin of customers and the number of people in the group [14,15]. The pricing of this tour package is actually relatively easy, because it has standard rules and conditions.…”
Section: Introductionmentioning
confidence: 99%
“…To our knowledge, only Jerath et al consider the strategic consumer behavior in a competitive environment. The author find that last-minute selling strategy cannot maximize revenue when demand is to deterministic [9]. Ji based on consumer utility function, established a two-stage dynamic pricing model and discussed pricing strategies under customer behavior and market competition.…”
Section: Introductionmentioning
confidence: 99%