“…SBMs can be defined as “BMs incorporating concepts, principles, or goals that aim at sustainability, or integrating sustainability into their value proposition, value creation and delivery activities, and/or value capture mechanisms” (Cosenz, Rodrigues, & Rosati, 2019, p. 1). Another definition of More Sustainable Business Models (MSBMs) sees them as “A holistic and systemic reflection of how a company operationalizes its strategy, based on resource efficiency (through operations and production, management and strategy, organizational systems, governance, assessment and reporting, and change), so the outputs have more value and contribute to sustainability more than the inputs (with regard to material and resources that are transformed into products and services, economic value, human resources, and environmental value)” (Lozano, 2018, p. 1164).…”