Dynamic Approach to Monitoring the Competitiveness of Non-Public Engineering Companies in the Region Under New Industrialization

Abstract

The paper is devoted to the study of the problem of systematic assessment of the competitiveness of non-public machine-building enterprises with territorial integrity. In the context of the neo-industrial transformation processes, the implementation of the strategic objectives of sustainable competitive development of the existing regional machine-building complexes requires the organization of permanent operational monitoring of the dynamics of changes in the competitive status of enterprises with limited possibilities for collecting baseline information. A dynamic approach to the monitoring of competitiveness is considered as an important innovative component of the modern value-oriented management of the industry's technological development in the economic space of the region. Based on modern scientific principles of the theory of competition and strategic management, the authors set forth a methodological basis for a dynamic method for assessing the competitive status of business entities and substantiate the expediency of using it in organizing the monitoring of competitiveness of territorial and industry structures. Using the regional cluster of machine-building enterprises as members of the Union of the Machine-Building Enterprises of Sverdlovsk Region, NP, as an example, an analysis of the dynamics of the competitive status of enterprises has been carried out, the main sources of formation of their competitive advantages have been identified, the content of subsequent monitoring steps aimed at combining the meso-economic and microeconomic levels of competitiveness research as a factor in the development of the digital economy has been determined.