Doing the homework prior to a pandemic: causation and successful micro and small enterprises
Diego Antônio Bittencourt Marconatto,
Emidio Gressler Teixeira,
Gaspar Antônio Peixoto
et al.
Abstract:PurposeLittle is known about the role causation plays in establishing the necessary conditions for micro and small enterprises (MSEs) to face the first stages of a major crisis. Our study aims to investigate how causation affects their ability to be successful at the onset of widespread calamities.Design/methodology/approachWe examined how 191 Brazilian MSEs utilized causation in managing different aspects of their operating cycle before the COVID-19 pandemic using a combinatory methodology.FindingsCausation i… Show more
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