“…In the main, researchers assume that family firm owners and managers are inherently risk averse and will tend to adopt entry mode strategies that minimize various risks, such as committing too many resources to a single venture (Filatotchev, Strange, Piesse, & Lien, 2007) or dealing with uncertainty (Kao & Kuo, 2017;Kao, Kuo, & Chang, 2013;Kuo, Kao, Chang, & Chiu, 2012). Family firms may also select entry modes that minimize the risk of SEW dissipation (e.g., Monreal-Pérez & Sánchez-Marín, 2017;Scholes, Mustafa, & Chen, 2016). However, different theoretical perspectives suggest that risk aversion may lead to different entry mode preferences.…”