Does Mukbang Watching Really Affect Obesity? : Focusing on the Factors Related to Health and Mukbang Watching

Yoo, Sunwook; Shin, Giha; Kim, Soojin

doi:10.20879/kjjcs.2021.65.2.006

Cited by 4 publications

(3 citation statements)

References 47 publications

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“…Our results generally agree with those of a previous study, which revealed that the more the Korean adults watched Mukbang, the more they became obese [19,20]. Preventing obesity in adolescents is crucial because they are prone to carrying excess weight throughout their lives [21].…”

Section: Discussionsupporting

confidence: 92%

Association between watching eating broadcast “Mukbang and Cookbang” and body mass index status in South Korean adolescents

Park,

Eom,

Choi

et al. 2023

Preprint

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Background It has been suggested that Mukbang and Cookbang, a type of eating broadcast originating from Korea and gaining popularity, may contribute to obesity. However, despite suggestions that Mukbang might contribute to obesity, studies investigating the impact of watching Mukbang on obesity is lacking. The goal of this study is to analyze the relationship between watching Mukbang and Cookbang and body mass index (BMI) status in Korean adolescents. Methods This study utilized data from the 2022 Korea Youth Risk Behavior Web-based Surveys. Participants reported the frequency of watching Mukbang and Cookbang per week over the previous 12 months. BMI was categorized into four subgroups based on percentiles: underweight (< 5th percentile), normal (5th − 85th percentiles), overweight (85th − 95th percentiles), and obese (> 95th percentile). This study used multinomial logistic regression for analysis. Results The likelihood of being obese was significantly higher in Mukbang-watching boys compared to those who never watched Mukbang and Cookbang (adjusted odds ratio [aOR]: 1.22, 95% confidence interval [CI]: 1.12–1.32). A dose-dependent association was found between the frequency of Mukbang and Cookbang watching and the likelihood of obesity among boys (p-for-trend < 0.0001). Subgroups that currently smoke, currently drink alcohol, frequently consume fast food, or drink sweetened beverages showed significantly higher odds of being obese in the “Ever” group than those in the “Never” group. Conclusion This study found a relationship between watching Mukbang and Cookbang and obesity in boys. Appropriate interventions should be considered for boys watching Mukbang and Cookbang.

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Section: Discussionsupporting

confidence: 92%

Association between watching eating broadcast “Mukbang and Cookbang” and body mass index status in South Korean adolescents

Park,

Eom,

Choi

et al. 2023

Preprint

View full text Add to dashboard Cite

show abstract

“…The hormone that promotes appetite, ghrelin, is reportedly released when a person is exposed to food videos or photos, stimulating the brain to induce food-eating behavior ( 15 , 17 ). Because watching Mukbang and Cookbang shows leads to imitative behavior, eating the food that appears in the shows could lead to weight gain ( 19 ). Therefore, watching Mukbang and Cookbang shows might have affected the subjective body image of adolescents as their food intake and weight increased.…”

Section: Discussionmentioning

confidence: 99%

“…Despite the popularity of Mukbang and Cookbang broadcasts beyond Korea ( 4 , 5 ), research on their influence on eating habits and obesity is scarce. Previous studies primarily focused on college students ( 9 , 16 – 19 ), warranting a broader investigation into the realm of eating and cooking programs. Specifically, further exploration of how these factors affect adolescents’ lives is needed.…”

Section: Introductionmentioning

confidence: 99%

Does Watching Mukbang and Cookbang Broadcasts Affect Subjective Body Image, Perceived Stress, and Physical Activity Levels among Korean Adolescents?

Kwon,

Kwon

2024

ijph

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Background: We investigated whether physical activity, subjective body image, and perceived stress were linked to watching Mukbang and Cookbang broadcasts among Korean adolescents. Adolescents mainly watch Mukbang and Cookbang shows through media platforms such as YouTube and Instagram. Methods: We examined data on 51,743 Korean adolescents who participated in the Korea Youth Risk Behavior Survey in 2022. Data were evaluated using frequency, chi-square, and multivariate logistic regression analyses. Specifically, the relationship between watching Mukbang and Cookbang broadcasts and physical activity participation, subjective body image, and perceived stress was evaluated through a multivariate logistic regression analysis after adjusting for covariates such as sex, age, school type, and residential area. Results: The results showed that among Korean adolescents, watching Mukbang and Cookbang broadcasts was significantly related to the negative effects of feeling fatter and more stressed and the positive effect of greater participation in physical activities (possibly to combat feeling fat) (P<0.05). In other words, this study confirms that watching Mukbang and Cookbang broadcasts has the simultaneous effect of increased physical activity participation in conjunction with negative subjective body images. Moreover, it increased perceived stress in adolescents. Conclusion: Adolescents must be better educated about Mukbang and Cookbang broadcasts and their negative impact on subjective body image and perceived stress (as well as their positive impact on physical activity). Such education can help prevent these shows from creating negative teenage habits that can continue into adulthood. These results can be used as basic data for health education and policies that warn about the potential negative effects of such programs.

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Association between watching eating broadcast “Mukbang and Cookbang” and body mass index status in South Korean adolescents stratified by gender

Park,

Eom,

Choi

et al. 2024

Nutr J

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Background It has been suggested that Mukbang and Cookbang, a type of eating broadcast originating from Korea and gaining popularity, may contribute to obesity. However, despite suggestions that Mukbang might contribute to obesity, studies investigating the impact of watching Mukbang on obesity is lacking. The goal of this study is to analyze the relationship between watching Mukbang and Cookbang and body mass index (BMI) status in Korean adolescents. All analyses were stratified by gender. Methods This study utilized data from the 2022 Korea Youth Risk Behavior Web-based Surveys. The anonymous online survey was conducted with 56,213 students, and 51,850 students (92.2%) who participated in the survey were analyzed. Participants reported the frequency of watching Mukbang and Cookbang per week over the previous 12 months. BMI was categorized into four subgroups based on percentiles: underweight (< 5th percentile), normal (5th − 85th percentiles), overweight (85th − 95th percentiles), and obese (> 95th percentile). This study used multinomial logistic regression for analysis. Results The likelihood of being obese was significantly higher in Mukbang-watching boys compared to those who never watched Mukbang and Cookbang (adjusted odds ratio [aOR]: 1.22, 95% confidence interval [CI]: 1.12–1.32). A dose-dependent association was found between the frequency of Mukbang and Cookbang watching and the likelihood of obesity among boys (p-for-trend < 0.0001). Subgroups that currently smoke, currently drink alcohol, frequently consume fast food, or drink sweetened beverages showed significantly higher odds of being obese in the “Ever” group than those in the “Never” group. Conclusion This study found a relationship between watching Mukbang and Cookbang and obesity in boys. Appropriate interventions should be considered for boys watching Mukbang and Cookbang.

show abstract

Does Mukbang Watching Really Affect Obesity? : Focusing on the Factors Related to Health and Mukbang Watching

Cited by 4 publications

References 47 publications

Association between watching eating broadcast “Mukbang and Cookbang” and body mass index status in South Korean adolescents

Association between watching eating broadcast “Mukbang and Cookbang” and body mass index status in South Korean adolescents

Does Watching Mukbang and Cookbang Broadcasts Affect Subjective Body Image, Perceived Stress, and Physical Activity Levels among Korean Adolescents?

Association between watching eating broadcast “Mukbang and Cookbang” and body mass index status in South Korean adolescents stratified by gender

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