Does gamification increase engagement with online programs? A systematic review

Looyestyn, Jemma; Kernot, Jocelyn; Boshoff, Kobie; Ryan, Jillian; Edney, Sarah; Maher, Carol

doi:10.1371/journal.pone.0173403

Cited by 283 publications

(193 citation statements)

References 29 publications

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“…The study found a significant main effect of game elements on the amount of user generated tags, with the control condition being significantly outperformed by the points condition, and the points condition being significantly outperformed by both the leaderboards and levels condition (Mekler et al, 2015). This finding, coupled with Looyestyn's discussion of the effective use of leaderboards (Looyestyn et al, 2017), strongly supports the idea that rewards and more complex reward mechanics are able to increase user engagement in many gamified contexts.…”

Section: Common Video Game Rewardssupporting

confidence: 53%

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Video Game Reward Types and The Player Experience

Phillips¹

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The complexity of video games is growing rapidly, with new game genres and game mechanics emerging. To keep pace with this, a broadly defined and widely applicable framework is needed to increase our understanding of how video game rewards impact the player experience. However, very few such frameworks exist, and those that do tend to be based on their authors' experience with video games. This thesis aimed to create a new typology for examining video game rewards in a meaningful and applicable way. A mixed-methods approach was used to iteratively develop a new video game reward typology. First, existing methods for classifying video game rewards were identified, trialled and revised. A set of focus groups was then conducted to explore the applicability of the existing and revised video game reward typologies to video games.Two card-sorting activities were then undertaken to test the applicability of the existing and revised video game reward typologies. This indicated that the revised video game reward typology was a more useful tool for classifying video game rewards.A purpose-built video game was then developed to determine the impact of eight video game reward conditions on the player experience in an online experiment. While we did not find a distinct difference between individual reward types, we did find that the diversity of video game reward types present in the experiment affected enjoymentbeing exposed to the full range of video game reward types led to greater enjoyment than exposure to only one individual reward type or to no rewards. This confirms that video game developers should aim to include a breadth of video game rewards in their game designs to maximise player enjoyment. Beyond this, we also found that reward responsiveness plays an important role in facilitating enjoyment-participants with higher levels of trait reward responsiveness enjoyed all versions of the game more than participants with lower levels of trait reward responsiveness. This result indicates that player experience investigations should consider player traits to gain a holistic understanding of how relevant constructs impact the player experience.This thesis has resulted in the development of a video game reward typology that can be used to accelerate understanding of video game rewards; it has also contributed to knowledge of how video game reward types impact the player experience. The contributions of this work thus have implications for both video game researchers and video game development practitioners.

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Section: Common Video Game Rewardssupporting

confidence: 53%

“…In 2017, Looyestyn et al, undertook a systemic review of gamification as an engagement intervention for online programs (Looyestyn, et al, 2017). The researchers examined 15 papers on gamification in online programs, and concluded that gamification is an effective means of increasing engagement in that context.…”

Section: Video Game Rewards In Gamificationmentioning

confidence: 99%

Video Game Reward Types and The Player Experience

Phillips¹

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“…Basta con hacerse estas preguntas y diseñar luego la solución en torno a la respuesta. Las tablas de clasificación, por su parte, al organizar jugadores por rango, son una forma particularmente útil de aumentar el compromiso de los usuarios (Looyestyn et al, 2017).…”

Section: Explicar El Valor De Los Puntos Y Nivelesunclassified

“…Sin embargo, la influencia positiva de la ludificación sobre el grado de compromiso de los usuarios parece disminuir con el tiempo. Su eficacia tiene un efecto temporal dado que el atractivo de las recompensas tiende a desvanecerse con el tiempo, una vez superado el período de novedad o primicia, que puede ser breve (Looyestyn et al, 2017).…”

Section: Inconvenientes Y Peligrosunclassified

El funware en los sitios de recomendación social: características, claves e inconvenientes

Franganillo¹

2018

ThinKEPI

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El funware en los sitios de recomendación social:características, claves e inconvenientesThe use of funware on social review sites: Characteristics, key design features and drawbacks Jorge Franganillo Franganillo, Jorge (2018). "El funware en los sitios de recomendación social: características, claves e inconvenientes". Anuario ThinkEPI, v. 12, pp. 242-250. https://doi.org/10.3145/thinkepi.2018.36 Resumen: El funware es una estrategia motivadora que consiste en usar recompensas típicas de los juegos en entornos virtuales no lúdicos para aumentar la participación de una comunidad. Así, incentiva en los usuarios acciones constructivas por las que estos obtienen un reconocimiento en forma de distinciones simbólicas, como puntos o insignias. La estrategia se ha aplicado con éxito en una multitud de plataformas, especialmente en sitios de recomendación social como Foursquare, TripAdvisor y el programa Google Local Guides. Este trabajo identifica en qué elementos motivadores se sustenta la ludificación (gamificación), analiza los citados sitios de recomendaciones, presenta algunas claves para el diseño de un funware eficaz, y señala los límites y peligros de esta estrategia.Palabras clave: Funware; Gamificación; Sitios de recomendación social; Crowdsourcing; Economía conductual. Abstract:Funware is an incentive strategy that uses the rewards systems typical of games in online nonentertainment contexts, to increase community participation. This strategy motivates users to act constructively in order to obtain recognition in the form of symbolic distinctions, like points or badges, and has been successfully applied by a large number of platforms including Foursquare, TripAdvisor, and the Google Local Guides program. This paper identifies the incentive elements that underpin gamification, analyzes its use on the main review sites, considers the key features in effective funware design, and examines the drawbacks and dangers it can involve.

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“…Gamification refers to the process of using game mechanics to enhance user engagement and problem solving . This often takes the form of multimedia educational platforms such as online question banks or smartphone applications, and are interactive in nature .…”

Section: Introductionmentioning

confidence: 99%