“…For this reason, some studies further analyzed the micro mechanisms through which exporting affects firms' markups in terms of innovation (Máñez et al 2022) andmarket competition (Garcia-Marin andVoigtländer, 2019;Caselli and Schiavo, 2020). In addition to examining how firms' export behavior affects their markups, other research evaluated how firms' export patterns (Feenstra and Hanson, 2004;Yang, 2021) and choice of export destination countries (Manova and Zhang, 2009;Kilinç, 2019;Yang, 2021) affect markups. Although there is a wealth of research on how exporting affects firms' markups, the majority of these studies concentrated on how export behavior affects the markups of enterprises, and very few examined the influence from the perspectives of export mode and export destination country choice.…”