2021
DOI: 10.1002/cb.1949
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Do buyer–seller personality similarities impact compulsive buying behaviour?

Abstract: This study investigates the influence of buyer-seller personality similarities on compulsive buying behaviour in a dyadic setting. To provide insights into the gaps in previous research, we collected both buyer and corresponding seller data, and considered sellers' personalities. Specifically, using difference score analyses and variance-based structural equation modelling, we analysed 1038 buyer-seller dyads in service encounters. Compared with the effects of individual buyers' personalities on compulsive buy… Show more

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Cited by 9 publications
(4 citation statements)
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“…Agreeable individuals tend to hold attributes of trust and kindness ( Ali et al, 2021 ). They are cooperative and are very helpful.…”
Section: Theoretical Background and Hypothesis Developmentmentioning
confidence: 99%
“…Agreeable individuals tend to hold attributes of trust and kindness ( Ali et al, 2021 ). They are cooperative and are very helpful.…”
Section: Theoretical Background and Hypothesis Developmentmentioning
confidence: 99%
“…Depressed individuals have various options for leisure and relaxation, such as sports (Gjestvang et al, 2021), shopping (Ali et al, 2021), binge eating (Claes et al, 2016) or watching TV (Shin et al, 2020) to reduce their depression. With social media making entertainment more convenient and becoming an essential tool for enjoyment (Chou and Hsiao, 2000;Ryu et al, 2014;Singh and Swait, 2017), depressed individuals are likely to be attracted to social media for temporary relief from their everyday distress and anxiety (Nikbin et al, 2020;Zheng et al, 2020).…”
Section: Introductionmentioning
confidence: 99%
“…Depressed individuals have various options for leisure and relaxation, such as sports (Gjestvang et al. , 2021), shopping (Ali et al. , 2021), binge eating (Claes et al.…”
Section: Introductionmentioning
confidence: 99%
“…Although in recent years, researchers have explored factors affecting online compulsive buying from the perspective of gratification seeking (e.g. Ali et al ., 2021; Japutra and Song, 2020), and their research contexts are usually online shopping in a general sense. It is still unclear determinants of consumers' compulsive buying in live streaming environment and how the compulsive buying can be influenced.…”
Section: Introductionmentioning
confidence: 99%