Diversification in Seaweed Processing Cooperative Businesses: A Study of Products and Services Varieties
Nurbaya Busthanul,
Pipi Diansari,
Eymal Bassar Demmalino
et al.
Abstract:This study aims to investigate the business diversification undertaken by seaweed processing cooperatives and analyze the variety of products and services offered. This study used a qualitative approach with in-depth interviews and participatory observation to collect data from seaweed processing cooperatives, namely the Utari Seaweed Cooperative (KRLU), which operates in various coastal areas of Bulukumba Regency. The results showed that seaweed processing cooperatives have successfully diversified their busi… Show more
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