Diversidade e inovação: um estudo sobre as práticas de gestão da diversidade e a relação com a percepção de desempenho em inovação

Abstract

The objective of this study is to identify whether there is a relationship between the diversity management practices and the performance perception in innovation, under the moderation of three variables: the size of the company, the source of capital and the sector in 133 Brazilian companies. There are supports that justify the relationship between diversity and innovation with respect to organizational demographic composition (Yang, & Konrad, 2011), but there is no consensus and no quantitative empirical studies on the diversity management practices and perception of performance in innovation. The results identified that the practices of diversity management explain in 45% and influence positively the perception of performance in innovation, being that, some practices have greater influence than others, such as support groups and integration. Moreover, the research identified that the size of the company, the sector and the origin of capital are variables that moderate this relationship of influence of the diversity management practices and the perception of performance in innovation. Yet, moderation is stronger in medium-to small-sized firms than in large ones, it is stronger in the industry than in the services sector and in mixed and private equity firms stronger than in state-owned enterprises.

Como Anda a Inovação?

“…Estudos sobre a inovação confirmam que esta é um meio pelo qual as organizações buscam aumentar sua lucratividade, e que é real a sua necessidade para a manutenção da sustentabilidade nos mercados, quer sejam melhorando o mercado atual, quer seja criando novos mercados (Soranz;D'Amario, 2016).…”