Discursive strategies of legitimation on the web: Stakeholder dialogue in the agri-biotech industry

Catenaccio, Paola

doi:10.1016/j.dcm.2021.100535

Cited by 5 publications

(4 citation statements)

References 25 publications

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“…Kopf (2020) examines how the Wikipedia community makes sense of the European Union and how it legitimises the institution's existence through an argumentation analysis and from aspects of systemic functional linguistics. Catenaccio (2021) draws on discourse analysis and argumentation theory to investigate macro strategies of self-representation and patterns of dialogic interaction, including favoured argumentative schemes, and concrete linguistic choices at micro levels used to generate consensus and legitimation of their core activities.…”

Section: Research Methods Of Legitimation Studiesmentioning

confidence: 99%

An Overview of Research on Discursive Legitimation

Yu,

Zheng

2023

JSS

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Discourse plays an important role in the construction of legitimation. Numerous studies of discursive legitimation have been completed. However, few studies have reviewed relevant literature with a visual pattern, and a review that analyzes its trends is urgent. The study presents an analytical literature review of the research on discursive legitimation, aiming to provide an overview of and insights into a selected bibliography of 91 research articles on discursive legitimation. A bibliometric analysis using CiteSpace is applied to quantitatively and visually analyze relevant studies, followed by a close qualitative analysis to capture different classifications of legitimation strategies, main research methods, and hot topics.

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Section: Research Methods Of Legitimation Studiesmentioning

confidence: 99%

An Overview of Research on Discursive Legitimation

Yu,

Zheng

2023

JSS

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“…Although there are plenty of examples of research on communication on Twitter, little scientific work has so far been dedicated to the application of argumentation theory or similar in a conversational context. Both Catenaccio's (2021) and Greco and De Cock (2021) found few examples of dialogue between tweeters and companies. In the latter study, it was concluded that differences among the participants regarding definitions and premises created a misalignment in the opening stage, and a concluding stage was not reached (Greco and De Cock, 2021).…”

Section: Literature Reviewmentioning

confidence: 99%

Argumentative practices and patterns in debating climate change on Twitter

Foderaro

Lorentzen

2022

AJIM

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PurposeThe purpose of this paper is to investigate practices of argumentation on Twitter discussions about climate change.Design/methodology/approachConversational threads were collected from the Twitter API. Fundamental concepts from argumentation theory and linking practices were operationalised through a coding schema for content analysis. Tweets were analysed in the context of the discussions and coded according to their argumentative approach, interaction type and argumentation stage. Linked and embedded sources were analysed in order to find how they were used in arguments, the plausibility and soundness of the message, the consistency and trustworthiness of the linked source and its adequacy with the target audience.FindingsAmong the interactions between arguers, this study found five typical practices and several patterns involving the dynamics of the conversations, the strategy of the argumentation and the linking practices. Although the rhetorical approach was prominent, the agreement was rarely achieved. The arguers used a variety of sources to justify or support their positions, often embedding non-textual content. These linking practices, together with the strategy adopted and the topics discussed, suggest the involvement of a multiple audience engaged in discussing ad lib scientific artefacts, topics and outputs.Originality/valueWhile Twitter has been the focus for many research papers, the conversational threads have been given little attention so far. With the Twitter API making conversations more accessible for research, this paper does not only give insight into multiple audience group argumentation dynamics but also provides a method to study the conversations from an argumentation theory perspective.

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“…While the literature in the field of webcare is concerned with customers’ reactions when they have experienced a service failure, that is, have had negative experiences with the handling of complaints or defective products (Ghosh, 2017; Van Noort et al, 2014; Weitzl et al, 2018; Willemsen et al, 2013), little attention seems to have been given to cases where webcare is provided in response to negative eWOM following continuous corporate malpractice, that is, organizational behavior outside the communication on a specific service failure (for an exception, see Catenaccio, 2021). The handling of negative eWOM following corporate malpractice has, however, been treated extensively in the crisis communication literature (see, for instance, Coombs, 2004, 2007; Coombs & Holladay, 2002; Utz et al, 2013), but primarily with a view to addressing how corporations can manage a crisis in its strategic stakeholder communication to avoid damage to its image and reputation, that is, from a one-to-many communications perspective, where corporate communication specialists act as gatekeepers of information.…”

Section: Introductionmentioning

confidence: 99%

“We’re Not Proud of the Cases We’ve Been Involved in”: Crisis Resolution on Facebook Using Conversational Human Voice

Holmgreen

2023

International Journal of Business Communication

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The article discusses the use of conversational human voice (CHV) to address negative eWOM on brand-generated social media platforms. Using the case of a crisis-ridden Danish bank, the article investigates the use of CHV outside service failures and its effects on critical publics in the context of intentional crises. The data consist of posts and comments from the bank’s Facebook page, following allegations of money laundering. The analysis reveals that CHV is used extensively by the bank to counter criticism; however, the degree to which the strategy is standardized or tailored seems to depend on whether users appear once, have a regular presence, engage in dialog, and are known to the bank’s employees. These findings suggest that while CHV is intended for more personalized communication to make users more sympathetic to the organization, its use will have to be contextualized to be effective.

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Discursive strategies of legitimation on the web: Stakeholder dialogue in the agri-biotech industry

Cited by 5 publications

References 25 publications

An Overview of Research on Discursive Legitimation

An Overview of Research on Discursive Legitimation

Argumentative practices and patterns in debating climate change on Twitter

“We’re Not Proud of the Cases We’ve Been Involved in”: Crisis Resolution on Facebook Using Conversational Human Voice

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