2019
DOI: 10.24251/hicss.2019.621
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Digitalization of Small Retail Stores - Challenges in Digital Payments

Abstract: The traditional business model of small retail convenience stores in India is increasingly under threat due to the entry of large supermarket chains and online retailers. This study, using a qualitative methodology and the Technology-Organization-Environment framework as the theoretical basis, investigated the digitalization of small retail stores. Our study found low levels of adoption of digital technologies for managing supply-side and customerside processes and a heavy dependence on cash and credit-based l… Show more

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Cited by 7 publications
(3 citation statements)
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“…The existing studies using the TOE framework have investigated the various factors and found such determinants vital for many information system usages (Seethamraju & Diatha, 2019). Such as (Soto-Acosta, Popa, & Palacios-Marqués, 2017) used the TOE framework to develop the conceptual model to investigate the effects of human resource practices and web knowledge is sharing on innovation performance in SMEs' of the manufacturing sector in developing countries.…”
Section: Theoretical Supportmentioning
confidence: 99%
“…The existing studies using the TOE framework have investigated the various factors and found such determinants vital for many information system usages (Seethamraju & Diatha, 2019). Such as (Soto-Acosta, Popa, & Palacios-Marqués, 2017) used the TOE framework to develop the conceptual model to investigate the effects of human resource practices and web knowledge is sharing on innovation performance in SMEs' of the manufacturing sector in developing countries.…”
Section: Theoretical Supportmentioning
confidence: 99%
“…Similar types of heterogeneity can be observed in the other themes, such as competition with e-retail, the choice between cash and digital transaction, handling supply-chain issues and technology use in business operations. Many of these themes have been studied in the context of large-format organised retail, such as the impact of e-retailing (McClatchey et al , 2007), cash versus digital transactions (Adhikary et al , 2021; Seethamraju and Diatha, 2019), supply-chain issues (Manjeshwar et al , 2013; Mahajan and Van Ryzin, 2001) and use of technology (Ahmad and Farooqi, 2020). However, the present study explores them among small retailers during the Covid-19 crisis.…”
Section: Discussion and Contribution Of The Studymentioning
confidence: 99%
“…Inefficient processes, inadequate availability and reliability of telecommunication and information infrastructures, heavy dependence on cash-and credit-based low-value transactions and high-cost digitalization processes in combination with limited financial possibilities of retail companies are identified as the main problems. The authors point out that the prerequisites for the digitalization of the Indian retail sector still have to be created [3].…”
Section: Contributionsmentioning
confidence: 99%