The present article is a contemporary approach to the need of implementing multimedia teaching and learning strategies in preschool and primary school, in order to develop certain competencies of preschoolers and pupils. Digital storytelling facilitates the cognitive processing of various information in virtual format. The goal of the research is to enhance the benefits of digital storytelling when used as a teaching learning strategy within formal educational activities. The main method used was the observation method, and the main instrument used in the research was the observation sheet. Also, in some stages of the research, we have used the questionnaire for primary school teachers, and also the method of digital storytelling as a multimedia strategy and tool was used, as the research contain sample. The results of the research that was applied in Arad County, in a number of 14 primary schools, show that digital storytelling is a useful multimedia teaching learning strategy with the main role of developing transversal competencies of pupils, develops motivation for learning, creativity, digital skills, developing communication competencies, helps the ability of collecting instruments and resources, creates better collaboration within groups and also the development of group reflection and self-reflection.