2015
DOI: 10.18034/ei.v3i2.190
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Digital India with E-Commerce Revolution in Rural India: Transform India Digitally and Economically

Abstract: The E-Commerce is prospered and stands for booming growth in Rural India. Their success depends on the understanding of the market, quantity of consumers and offering various features. This paper gives an impact of digital India in the future of E-Commerce in Rural India; represent the various opportunities for vendors, consumers, E-Commerce Industries and factors influencing trust in rural Indians. We found that the Overall E-Commerce will increase drastically coming years in the emerging market. While rural … Show more

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Cited by 6 publications
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“…The significant potential of the e-commerce market in India presents a unique opportunity to accelerate the process of SDG implementation via SEE. E-commerce provides opportunities for entrepreneurs, especially from rural and slum areas (Anooja, 2015). Due to the popularization of Internet access, India is mainly associated with the highly skilled cheap labor force (Kraemer et al, 2006), which presents a huge potential for rural and slum SEE growth (Raman & Chebrolu, 2007).…”
Section: Introductionmentioning
confidence: 99%
“…The significant potential of the e-commerce market in India presents a unique opportunity to accelerate the process of SDG implementation via SEE. E-commerce provides opportunities for entrepreneurs, especially from rural and slum areas (Anooja, 2015). Due to the popularization of Internet access, India is mainly associated with the highly skilled cheap labor force (Kraemer et al, 2006), which presents a huge potential for rural and slum SEE growth (Raman & Chebrolu, 2007).…”
Section: Introductionmentioning
confidence: 99%