Digital competencies in management: A way to superior competitiveness and resistance to changes

Герасименко, Валентина; Разумова, Т.О.

doi:10.5937/sjm15-23865

Cited by 11 publications

(7 citation statements)

References 7 publications

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“…Additionally, they enable quicker and more direct communication with customers and create personalized offers, which require efficient collection and analysis of customers' data [80]. Digitalization also enables easier diversification and adaptability of business [81,82], which enables the companies to better adapt to customers and to be more resilient to market changes. Business partners can also pressure companies to adapt to digital technologies when they wish for a company to accept equal or compatible information systems [83].…”

Section: Digital Transformationmentioning

confidence: 99%

Sustainable Business Practices and the Role of Digital Technologies: A Cross-Regional Analysis

Plečko,

Bradač Hojnik

2024

Systems

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This study examines the relationship between digital transformation and sustainable practices within enterprises against the backdrop of global transformative forces framed within the holistic paradigm of systems thinking. It examines the extent to which digital advances either facilitate or impede the sustainable development of companies, while also considering the systemic impact of demographic variables (such as gender, age, education), national income levels, and geographical regions on business sustainability. Using data from the Global Entrepreneurship Monitor (GEM), which encompasses 26,790 entrepreneurs in 47 countries, this research uses multinomial regression to assess how these factors influence companies’ commitment to social and environmental goals. A key finding is that the strategic use of digital technologies in sales processes significantly increases the likelihood that entrepreneurs will integrate social and environmental considerations into their decision-making. Notably, this conscientious approach to business is most prevalent among entrepreneurs in Latin America and the Caribbean. Our findings underscore the central role of digital technologies in driving sustainable business transformation while also highlighting the significant influence of regional socio-environmental contexts on business sustainability orientations.

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Section: Digital Transformationmentioning

confidence: 99%

Sustainable Business Practices and the Role of Digital Technologies: A Cross-Regional Analysis

Plečko,

Bradač Hojnik

2024

Systems

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“…Moreover, digital transformation and innovation are positively integrated, allowing the development of new organizational and administrative processes that generate value, and improve financial and market performance (Gerasimenko and Razumova, 2020). Furthermore, digitization and innovation have been changing exponentially.…”

Section: Evolution Of Digital Technologiesmentioning

confidence: 99%

The impact of digital technologies on business competitiveness: a comparison between Latin America and Europe

Bacca-Acosta,

Gómez-Caicedo,

Gaitán-Angulo

et al. 2023

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Purpose This study aims to examine how the adoption of digital technologies affects the business competitiveness of countries in Latin American and European countries. Design/methodology/approach This study used a structural model based on factors representing the pillars of the Global Competitiveness Index: financial system, adoption of information and communication technologies (ICT), skills, labor market, product market, macroeconomic stability, business dynamism and gross domestic product (GDP) purchasing power parity (PPP) as a percentage of the total world value. The authors considered 17 Latin American and 28 European countries. The model was analyzed by partial least squares-structural equation modeling. Findings ICT adoption in Latin American countries is a strong predictor of business dynamism (66% of the variance), skills (81% of the variance), product market (75% of the variance), labor market (42% of the variance) and financial system (49% of the variance). Similarly, ICT adoption in European countries is a strong predictor of business dynamism (35.6% of the variance), skills (72.2% of the variance), product market (51.6% of the variance), labor market (81.7% of the variance, but with a negative path coefficient) and financial system (38% of the variance). Practical implications Latin American countries should create policies to build skills to increase ICT adoption, and improve business and labor market dynamism. A theoretical implication is that the authors propose two structural models based on the GCI that best explains competitiveness in Europe and Latin America. Originality/value Using GCI data, the authors present empirical evidence on the predictors of competitiveness across 17 Latin American and 28 European countries with a special focus on the adoption of digital technologies.

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“…Studies have also recognized the significance of digitalization in the context of business to business (B2B) firms. Some of the B2B firms easily incorporate and adjust to the practices of digitalization, but some firms face resistance toward it (Gerasimenko and Razumova, 2020).…”

Section: Introductionmentioning

confidence: 99%

New trends in digital marketing emergence during pandemic times

Alsukaini

Sumra

Khan

et al. 2022

IJIS

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Purpose This study relies on an integrated model to study the role of instant mobile messaging apps in the pandemic. The COVID-19 pandemic is reshaping different forms of businesses; one of them is digital marketing. Many aspects of digital marketing augmented in response to the consequences of the virus. A comparative study between Pakistan and Iraq is conducted to investigate the resistors of innovation with the mediation of intention toward actual system usage. It examines the behavioral intentions and actual behavior of individuals in response to the resistance toward innovation. Design/methodology/approach A total of 800 responses were collected through a convenient sampling method from individuals residing in Pakistan and Iraq in the first wave of COVID-19. The data was analyzed through covariance-based structural equation modeling; SPSS and Smart PLS 3.0 were used as efficient data analysis tools in the study. Findings The results inferred that individuals are faced with resistance to innovation when they adopt innovative technology. It was inferred that technology adoption is not poised through image both in Pakistan and Iraq. Intention toward actual behavior was determined to be a potential mediator, which enhances the stature of the integrated model. Originality/value The significance of this study considering practical and theoretical implications is incorporated for marketer’s policymakers and consumers, along with recommendations for future research.

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Digital competencies in management: A way to superior competitiveness and resistance to changes

Cited by 11 publications

References 7 publications

Sustainable Business Practices and the Role of Digital Technologies: A Cross-Regional Analysis

Sustainable Business Practices and the Role of Digital Technologies: A Cross-Regional Analysis

The impact of digital technologies on business competitiveness: a comparison between Latin America and Europe

New trends in digital marketing emergence during pandemic times

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