Digital Application of Intangible Cultural Heritage from the Perspective of Cultural Ecology

Abstract

This paper explored the digital application of intangible cultural heritage from the perspective of cultural ecology. Through field investigations, combined with cultural ecology theory, an ontology-based semantic web technology was proposed, and Nanjing "Yunjin" brocade weaving technique was selected as the research object. The specific steps were as follows: First, based on the field surveys and cultural ecology theory, the intangible cultural ecological environment was divided into natural and social environments. Next, constructing the intangible cultural heritage ontology was constructed, including the collection and collation of Nanjing Yunjin weaving technique knowledge corpus, based on user needs analysis and corpus analysis, CIDOC CRM was used to create rules to build the ontology. Finally, based on the MediaWiki platform and Semantic MediaWiki, the semantic web model of the intangible cultural heritage was designed, and its semantic retrieval function was realized, thereby achieving the practical application of intangible cultural heritage digitization. Based on the perspective of cultural ecology, a set of intangible digital application models was proposed, which expanded the digital application of the cultural ecology theory, verified the application of this model in the sustainable development of cultural tourism, and provided reference for the sustainable development of cultural tourism.

Application Model Construction of Intangible Cultural Heritage Dissemination in Film and Television Art Creation in Postepidemic Era

“…The overall rate is worrying; at the same time, the static expression of "Shoushan Stone" also prevents the intangible cultural heritage from reaching the audience's heart, making it difficult to obtain a real sense of identity. Cultural TV variety shows are increasingly popular and popular because of their strong entertainment and interactivity, especially the large-scale traditional cultural reality shows "Inheritance" and "Extraordinary Ingenuity" launched by Beijing Satellite TV [3]. The program and other traditional cultural variety shows have formed a "phenomenal" column.…”

Artificial intelligence (AI) and robotics in travel, hospitality and leisure

“…They increasingly penetrate hospitality and transportation spaces to facilitate experience (co-)creation and customer service delivery. A variety of robotic tools and applications (Jing et al, 2021) have been adopted by hospitality operators, museums, theme parks, and the transportation sector to provide novel experiences, enhance service quality, and improve business processes and productivity (Tung & Au, 2018).…”

Inheritance Patterns under Cultural Ecology Theory for the Sustainable Development of Traditional Handicrafts

“…Shyh-Huei Hwang et al (2019) used the cultural ecosystem to demonstrate the learning differences in Seediq's traditional weaving techniques between urban and indigenous communities [44], and Titon (2009) used the ecological principles of adaptation to diversity, limits to growth, interconnectivity, and stewardship to demonstrate the role of music and sustainability in individual, group, and community ecology [45]. Additionally, many studies have used the cultural ecology framework to demonstrate the importance of "cultural ecology reserve", which in areas of ICH tourism helps to protect unique and long-lasting regional cultural systems [46,47]. However, the existing literature mainly focuses on the descriptive analysis of the cultural ecological conditions of specific intangible cultural heritage projects in particular region, and there is little discussion on the general rules of the occurrence and evolution of intangible cultural heritage in China [48].…”