Digital analysis as a tool for assessing regional opportunities for the transition to digital technologies

Abstract

The study presents a digital analysis technique consisting of seven successively implemented blocks, the analytical potential of which allows one to systematically assess the impact of digitalization processes on the regional economy, the readiness to introduce new digital technologies, the degree of innovation activity of economic entities. More than that, this technique allows to determine the presence of deficiencies in the resources that prevent to digital technology. The method of digital analysis can be used to correct the current policy in the field of production modernization, to make management decisions in terms of prospects, and the readiness of transition of individual economic entities to the systemic application of digital technologies, to form data for developing regional modernization programs. The advantage of this methodology is the use of a variety of assessment indicators: quantitative and qualitative, financial and non-financial, sectoral and general economic, absolute and relative, characterizing both the internal and external environment, which allows to reveal obvious and hidden relationships between the processes of digital modernization at the macro and micro levels, unleash the existing potential, and determine the direction of further modernization, identify the current technological state of the economy. The methodological support is built on the basis of individual elements of the "Pattern" method, which makes it possible to identify asymmetry in the digital development of regions and subsequently provide information on the presence of regional competitive advantages for the introduction of digital technologies.