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Despite the fact that visitor centers (VC) in Japan are, in principle, developed as museum and exhibition facility projects, very few studies have dealt with the exhibit of VC. This study deals with the Aso Sanjo visitor center as a case study and aims 1) to clarify the viewing of the exhibits by visitors and the changes in their awareness of the exhibits, and 2) to obtain suggestions for the future design and development of exhibits in the VC. As a result, from the responses to the 144 questionnaires who lo oked at any of the exhibits at least 10 seconds, it was found that only 7% of respondents saw all 13 exhibits. The median number of exhibits seen was also 5, which is less than half the number of exhibits. The hands -on exhibits ranked first and second in the "exhibits seen" and "most impressive exhibits" categories. Furthermore, the lowest and second-lowest exhibits in the "exhibits seen" category were difficult for visitors to notice. These findings suggest that it may be effective to change the style and location of the exhibits with important contents. In addition, the viewing of specific VC exhibits increased awareness of tourism, disasters, and the environment, either directly or indirectly.
Despite the fact that visitor centers (VC) in Japan are, in principle, developed as museum and exhibition facility projects, very few studies have dealt with the exhibit of VC. This study deals with the Aso Sanjo visitor center as a case study and aims 1) to clarify the viewing of the exhibits by visitors and the changes in their awareness of the exhibits, and 2) to obtain suggestions for the future design and development of exhibits in the VC. As a result, from the responses to the 144 questionnaires who lo oked at any of the exhibits at least 10 seconds, it was found that only 7% of respondents saw all 13 exhibits. The median number of exhibits seen was also 5, which is less than half the number of exhibits. The hands -on exhibits ranked first and second in the "exhibits seen" and "most impressive exhibits" categories. Furthermore, the lowest and second-lowest exhibits in the "exhibits seen" category were difficult for visitors to notice. These findings suggest that it may be effective to change the style and location of the exhibits with important contents. In addition, the viewing of specific VC exhibits increased awareness of tourism, disasters, and the environment, either directly or indirectly.
The Karakuwa-hanto Visitor Center was established in 1984 to provide environmental education to tourists visiting the Sanriku Fukko (reconstruction) National Park. This study aimed to examine the background of the establishment of the center, as well as its financial plan. An examination of the administrative documents stored at the visitors center revealed:(1) In the early 1980s, the fishing industry, which was the main industry in the town of Karakuwa, was stagnant and the townʼs younger population had started an exodus. Therefore, the town planned to establish a visitors center in order to revitalize the local economy through the promotion of tourism.(2) A central theme of the exhibits at the visitors center, since its establishment, has been "tsunami." The contents of these exhibits are decided by a committee consisting of representatives from Miyagi Prefecture and Karakuwa, academic experts, and the exhibit production company.(3) The visitors center did not intend to rely on government subsidies; the intent was to operate on a self-financing basis through admission fees for the Tsunami Experience Museum, located next to the visitors center.(4) Although the visitors center did not achieve independent profitability, it was able to secure half of the planned revenue 13 years after its establishment.
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