1996
DOI: 10.1108/eum0000000000006
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Differences in forecasting behaviour between large and small firms

Abstract: If there is any one function managers most despise, it is the art of forecasting. By its very nature it concerns guessing the outcome of future events. Do all firms forecast the same? Compares forecasting behaviour between large and small firms and examines questions such as who does the forecasting, how often do they do forecasts, what areas are forecasted, what techniques are used, why they do it, what results are like from forecasting effort, and are they satisfied or dissatisfied. Examines significant diff… Show more

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Cited by 9 publications
(12 citation statements)
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References 27 publications
(33 reference statements)
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“…Despite its contribution, very few studies consider the accuracy of forecasts in an entrepreneurial context, or the effect this might have on firm performance. Smith, Herbig, Milewicz and Golden, (1996) note a high degree of subjectivity in the forecasts performed by entrepreneurs which they identify as being based upon less complex quantitative forecasting techniques than those used in larger firms. It is suggested (Cassar and Gibson 2007) that this subjectivity and use of less complex techniques can induce entrepreneurs to make forecasts that are too optimistic.…”
Section: Introductionmentioning
confidence: 99%
“…Despite its contribution, very few studies consider the accuracy of forecasts in an entrepreneurial context, or the effect this might have on firm performance. Smith, Herbig, Milewicz and Golden, (1996) note a high degree of subjectivity in the forecasts performed by entrepreneurs which they identify as being based upon less complex quantitative forecasting techniques than those used in larger firms. It is suggested (Cassar and Gibson 2007) that this subjectivity and use of less complex techniques can induce entrepreneurs to make forecasts that are too optimistic.…”
Section: Introductionmentioning
confidence: 99%
“…In this study, the firm performance was measured using six indicators, namely "Sales performance" [11], "Growth plan by the firm", "Target achievement", "Profit A Structural Equation Model Linking Forecasting, Planning and Controlling with SME Performance levels met by the firm" [12], "Delivery promptness" and "Lead time reduction" [13]. The use of forecasting was assessed by seven indicators, namely "simplicity", "understandability", "ease of use", "effectiveness", "timeliness", "accuracy" and "overall satisfaction" [14]. Use of planning was measured using nine indicators, based on the degree of planning formalization [15], use of planning instruments, inventory management and goal accomplishment [8].…”
Section: B Selection Of the Indicatorsmentioning
confidence: 99%
“…The content validity was ensured from previous research works [17], [14], and [15]. The construct validity was assessed in terms of face validity, convergent validity, discriminant validity and nomological validity.…”
Section: A Testing the Validity And The Reliability Of The Measuringmentioning
confidence: 99%
“…L'insuffisance des pratiques d'évaluation et de signalisation de la performance dans les PME 1.1. L'inadaptation des pratiques d'évaluation et de pilotage de la performance dans les PME L'insuffisance de ressources, le manque de temps disponible, la structure de l'entreprise ou le profil des dirigeants constituent un contexte défavorable à la mise en place de méthodes élaborées de pilotage de la performance (Smith et al, 1996 ;Chapellier, 1994 ;Germain, 2005). Confrontées à la complexité d'utilisation de SMGP sophistiqués du type « balanced scorecard » (Kaplan et Norton, 1992 ;Garengo, Biazzo et Bititci, 2005), au manque de compétences requises pour mettre en oeuvre ces outils et à la difficulté d'accéder aux informations nécessaires pour les utiliser de manière optimale, les PME limitent le plus souvent leur analyse à une série d'indicateurs financiers (Laintinen, 1996 ;Hussein, Gunasekaran et Laitinen, 1998 ;Garengo, Biazzo et Bititci, 2005 ;Perera et Baker, 2007).…”
Section: Introductionunclassified