Dialogic communication in the health care context: A case study of Kaiser Permanente's social media practices

Hether, Heather J.

doi:10.1016/j.pubrev.2014.07.007

Cited by 25 publications

(17 citation statements)

References 5 publications

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“…There may also be value in developing national media guidelines in China that are based on the WHO guidelines. Dialogic communication is believed to be effective to activate both sets of stakeholders, journalists, and policymakers [ 30 ]. If government officials could collaborate with media professionals and suicide prevention experts to develop and implement best-practice standards or guidelines for suicide reporting, it may yield stronger results than reliance on WHO guidelines alone.…”

Section: Discussionmentioning

confidence: 99%

Assessing the Use of Media Reporting Recommendations by the World Health Organization in Suicide News Published in the Most Influential Media Sources in China, 2003–2015

Chu

Zhang

Cheng

et al. 2018

IJERPH

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Public media reports about suicide are likely to influence the population’s suicidal attempts and completed suicides. Irresponsible reports might trigger copycat suicidal behaviors, while responsible reports may help reduce suicide rates. The World Health Organization (WHO) released recommendations to encourage responsible suicide reports in 2008. However, little is known about whether these recommendations are reflected in the suicide news for most countries, including China. In this study, we assessed the responsibility of suicide stories published in the most influential newspaper and Internet media sources in China from 2003 to 2015, using the media reporting recommendations by the World Health Organization (WHO). In total, 3965 and 1836 eligible stories from newspaper and Internet-based media, respectively, were included in the study. Newspapers and Internet-based media performed similarly in applying WHO recommendations to report suicide news. Three recommendations were applied in over 88% of suicide stories. However, four recommendations were seldom applied, including offering information about where to seek help and linking the suicide event to mental disorders. Government and the journalism industry should work together to improve media reporting of news about suicide in China.

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Section: Discussionmentioning

confidence: 99%

Assessing the Use of Media Reporting Recommendations by the World Health Organization in Suicide News Published in the Most Influential Media Sources in China, 2003–2015

Chu

Zhang

Cheng

et al. 2018

IJERPH

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“…Although this framework was born to be applied to websites, last years some studies have adapted it to social networks (Adams; McCorkindale, 2013; Agozzino, 2015; Bortree; Seltzer, 2009;Hether, 2014;Keller, 2013;Kim et al, 2014;Lim;Lee-Won, 2016;Muckensturm, 2013;Rybalko;Seltzer, 2010;Watkins, 2017).…”

Section: Literature Reviewmentioning

confidence: 99%

“…Some companies are seizing the opportunities social media offer for communicating with their publics, although most firms still have a one-direction communication on social media and are underutilizing the potential of these tools (Bortree;Seltzer, 2009;Capriotti;Moreno, 2007b;Hether, 2014;Kent, 2013;Kent;Taylor, 1998;Macnamara, 2010;Madichie;McAllister-Spooner, 2009;Kent;White, 2001;Watkins;Lewis, 2014;Xifra;Huertas, 2008).…”

Section: Introductionmentioning

confidence: 99%

Monologues in the conversational era: Assessing the level of dialogic communication that big firms are reaching on social medi

Toledano

Lalueza

2018

EPI

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“…As a field, public health has often been cited for falling short of harnessing the social characteristics of social networking sites (Platt et al 2016;Caputo et al 2014;Neiger et al 2012;Neiger et al 2013;Heldman et al 2013;Hether 2014;Ramanadhan et al 2013; Burke-Garcia and Scally 2014). A general call has emerged from the literature on the use of social media for public health communications, encouraging organizations to Bshift from the traditional command-andcontrol approach to a more participatory approach ( Ramanadhan et al 2013).…”

Section: Role Of the Moderatormentioning

confidence: 99%

“…Stimulating discussion and usergenerated content is important to the success of a Facebook campaign because interactivity influences reach and relevance as new participants observe and join the conversation and may be more likely to care about, learn from, and act on information mediated by personal connections. Conversation is also an opportunity for listening, adapting messages to address specific populations, and responding to public questions and concerns (Heldman et al 2013;Hether 2014; Burke-Garcia and Scally 2014). In the context of newborn screening, biobanking, and genetic research, the literature has called for greater efforts to identify and develop appropriate strategies to meet the public's need for more information and input (Tarini et al 2010a;Etchegary et al 2013;Rothwell et al 2012;Cunningham et al 2015;Lemke et al n.d.).…”

Section: Role Of the Moderatormentioning

confidence: 99%

Engaging a state: Facebook comments on a large population biobank

Platt

Thiel

et al. 2017

J Community Genet

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Scholarship on newborn screening, dried bloodspot retention, and large population biobanking call consistently for improved public engagement. Communication with participants likely occurs only in the context of collection, consent, or notification, if at all. We ran an 11-week advertising campaign to inform Michigan Facebook users unlikely to know that their or their children's dried bloodspots (DBSs) were stored in a state biobank. We investigated the pattern and content of comments posted during the campaign, focusing on users' questions, attitudes and concerns, and the role the moderator played in addressing them. We used Facebook data to quantitatively assess engagement and employed conventional content analysis to investigate themes, attitudes, and social dynamics among user and moderator comments. Five ad sets elicited comments during campaign weeks 4-8, reaching ∼800,000 Facebook users ($6000). Gravitating around broad, underlying ethical, legal, and social issues, 180 posts from 129 unique users related to newborn screening or biobanking. Thirty six conveyed negative attitudes and 33 conveyed positive attitudes; 53 posed questions. The most prevalent themes identified were consent, privacy, bloodspot use, identifiability, inclusion criteria, research benefits, (mis)trust, genetics, DBS destruction, awareness, and the role of government. The moderator's 81 posts were responsive-answering questions, correcting or clarifying information, or providing information about opting out. Facebook ad campaigns can improve engagement by pushing out relevant content and creating dynamic, responsive, visible forums for discussion. Reduced control over messaging may be worth the trade-off for creating accessible, transparent, people-centered engagement on public health issues that are sensitive and complex.

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Dialogic communication in the health care context: A case study of Kaiser Permanente's social media practices

Cited by 25 publications

References 5 publications

Assessing the Use of Media Reporting Recommendations by the World Health Organization in Suicide News Published in the Most Influential Media Sources in China, 2003–2015

Assessing the Use of Media Reporting Recommendations by the World Health Organization in Suicide News Published in the Most Influential Media Sources in China, 2003–2015

Monologues in the conversational era: Assessing the level of dialogic communication that big firms are reaching on social medi

Engaging a state: Facebook comments on a large population biobank

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