“…Having created the toolset, the project managers, as skilled actors, tested and eventually diffused the new knowledge by applying the toolset to solve local and specific needs. Incrementally, curbing routines were challenged and converted to enabling routines (depicted in Figure as concentric circles) (Omidvar, Edler and Malik, ). If the investment does not occur at this point, it will be hard to exploit in the future (Cohen and Levinthal, ; Harvey et al ., , ; Lane, Koka and Pathak, ; Van den Bosch, Volberda and de Boer, ) – so there is path dependency (Butler and Allen, ).…”