Development of a trip profile for elderly American casino visitors

Abstract

has a PhD in Parks Recreation and Tourism from Michigan State University (2002). The focus of his research is to understand gaming behaviour and casino visitation patterns. He has led various research studies related to gaming and recreation in Michigan. He currently teaches at CHN University in Leewarden, in The Netherlands. Donald F. Holecekis the Director of Travel Tourism and Recreation Resource Center at Michigan State University. The focus of his research is tourism marketing. The centre conducts and sponsors research studies related to travel and tourism in Michigan. AbstractThe US population is aging and those aged 65 years and older constitute an important segment of the population. One-half of those aged 65 years and older participated in casino gaming in 1998 (approximately 16 million), and this number is expected to increase with the increasing number of casinos and the growing number of the elderly. In reality, casino gaming already attracts a large number of elderly people. However, research on the elderly, who participate in this activity for recreation, is less visible in the academic literature. Furthermore, much of the literature on gaming has been traditionally focussed on addiction or the economic and social impacts of casino gaming development on local economies. As recreation providers, there is also a need to focus on ways to make this recreational activity worthwhile and thereby contribute to the well being of this growing population who likes to gamble. The focus of this study was to examine the casino trip characteristics of elderly Americans to two of the largest casinos in Michigan. The results of this study will be useful for casino operators and marketers who want to understand the characteristics of this lucrative segment of the gaming population.

Senior citizen gaming: more than just buffets

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Luxury marketing: The influences of psychological and demographic characteristics on attitudes toward luxury restaurants

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“…As causas mais importantes são: aposentadoria (Potenza et al, 2006), falta de convívio social (De Brucq e Vital, 2008;Petry e Weiss, 2009), luto pela perda de entes queridos, solidão, reclusão, doenças físicas limitantes e declínio cognitivo (De Brucq e Vital, 2008). Mesmo com essa tendência a jogar mais, os idosos apresentam menor perda financeira com o jogo comparativamente a indivíduos entre 18 e 34 anos de idade (Singh et al, 2007).…”