2020
DOI: 10.1016/j.jclepro.2019.119589
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Developing sufficiency-oriented offerings for clothing users: Business approaches to support consumption reduction

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Cited by 86 publications
(67 citation statements)
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“…It suggests that blockchain technology can enhance performance and improve collaboration, thereby generating economic benefits and achieving socio-environmental goals. Achieving transparency through blockchain technology is crucial for presenting the added value from sufficiency-oriented offerings [145]. The integration of blockchain technology with smart city concepts, like smart home and smart building, is recommended to improve the sustainability of the building construction sector [146].…”
Section: Modeling/pilotmentioning
confidence: 99%
“…It suggests that blockchain technology can enhance performance and improve collaboration, thereby generating economic benefits and achieving socio-environmental goals. Achieving transparency through blockchain technology is crucial for presenting the added value from sufficiency-oriented offerings [145]. The integration of blockchain technology with smart city concepts, like smart home and smart building, is recommended to improve the sustainability of the building construction sector [146].…”
Section: Modeling/pilotmentioning
confidence: 99%
“…sharing; or the use of corresponding services that can be summarized as "sufficiency". CBMs are concerned with downscaling overall enduser consumption and reducing the tangible products necessary to fulfill user needs (Freudenreich & Schaltegger, 2020). CBM innovations are assumed to contribute more or less intentionally to the deceleration of natural resource consumption by restraining demand by educating and empowering consumers, prolonging product lifetimes, dematerializing value propositions, and adopting a modified attitude of marketing.…”
Section: Circular Business Model Innovation As a Form Of Radical Comentioning
confidence: 99%
“…From this, it can be concluded that the focus on scaling up the business at Oatly has priority before other sufficiency strategies, such as applying conscious sales and marketing techniques, or providing refillable packaging. Future research could investigate the long-term financial viability (e.g., revenues and profits), and costs of implementation (short-and long-term) in association with sufficiency strategies, contributing to the emerging research on the viability of sufficiency approaches in business [3,73].…”
Section: Discussionmentioning
confidence: 99%