Developing Personalized E-Books: A Multi-Layered Approach

Chatzara, Konstantina; Mpantsos, Athanasios; Stamatis, D; Tsadiras, Athanasios

doi:10.1007/0-387-34224-9_49

Cited by 4 publications

(2 citation statements)

References 7 publications

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“…The more compatible the innovation is with the needs and values of the individual, the greater the chance of adoption (Antón, Camarero, and Rodríguez 2013;Chung 2014;Shih and Fang 2004;Tornatzky and Klein 1982). It is easy to personalise the eBook reader for personal use, so one can easily add bookmarks to the eBook pages, highlight the relevant lines, and add comments (Chatzara et al 2006). This makes the eBook reader compatible with the users' needs and makes it easy to use.…”

Section: Compatibilitymentioning

confidence: 99%

Emotional attachment and multidimensional self-efficacy: extension of innovation diffusion theory in the context of eBook reader

Waheed¹,

Kaur²,

Ain³

et al. 2015

Behaviour & Information Technology

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Innovation diffusion theory (IDT) has consistently been used to investigate users' technology adoption. However, it neglects the influence of emotions on technology adoption. The study objectives address the integration of emotional attachment and two-dimensional self-efficacy that provides a fresh insight into the investigation of key predictors of eBook reader adoption intention. Quantitative methodology was used and questionnaire data were collected from university students. Probability proportional stratified sampling technique was used to obtain the proportionate sample. The results indicated that the relative advantage, trialability, observability, human-assisted self-efficacy, and individual self-efficacy significantly influence the adoption of eBook readers. However, emotional attachment to paper books negatively influences the relationship between user attitude towards eBook readers and adoption of eBook readers. The results indicate a good measurement model fit and confirmed the validity and reliability of the framework. The integrated framework will be useful in understanding the behavioural and emotional factors associated with the adoption of eBook readers. Moreover, a better understanding of the contributions of assisted and individual self-efficacy for the adoption of any new product or technology will be obtained. The proposed integration will help the managers before introducing a new product in the target market by considering the users' emotional attachment to prior products.

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Section: Compatibilitymentioning

confidence: 99%

Emotional attachment and multidimensional self-efficacy: extension of innovation diffusion theory in the context of eBook reader

Waheed¹,

Kaur²,

Ain³

et al. 2015

Behaviour & Information Technology

View full text Add to dashboard Cite

show abstract

“…Numerous e-book formats have emerged and proliferated, some supported by major software companies (such as Adobe's PDF format), and others supported by independent and open-source programmers (REBW, 2010). Users can personalise their e-book reader by adding their own bookmarks on the pages of an e-book, highlighting important sentences and adding personal annotations (Chatzara et al, 2006). Overall, these compatible characteristics can increase perceived ease of use, convenience and perceived usefulness, in turn affecting intention to use e-book readers.…”

Section: Compatibilitymentioning

confidence: 99%

User attitudes toward dedicated e‐book readers for reading

Lai

Chang

2011

Online Information Review

103

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Purpose -Due to the rapid pace of development and innovation in information technology, the dedicated electronic book (e-book) reader has become a new trend in reading. However, at present there is only a limited understanding of what factors drive user attitudes/willingness to use this new device for reading. Hence, this paper aims to explore what factors drive users to use dedicated e-book readers for reading. Design/methodology/approach -The study proposes a causal model that explores how convenience, compatibility, and media richness affect users' attitudes towards the dedicated e-book readers for reading. Findings -The results of this study suggest that convenience, compatibility, and media richness all significantly contribute to dedicated e-book reader acceptance.Research limitations/implications -The study extends previous theories: the Technology Acceptance Model, Innovation Diffusion Theory, media richness theory and convenience. This helps one to better understand what factors affect usage of the dedicated e-book readers, an important topic for current and future research. Practical implications -The findings outline and describe how the dominant factors affect users' attitudes towards adoption of the dedicated e-book readers for reading. By considering factors such as ease-of-use, usefulness, convenience, compatibility, media richness, etc., in the stage of product development, practitioners can provide dedicated e-book readers that customers will readily accept. Originality/value -These findings will enable development of a more robust understanding of attitudes toward dedicated e-book readers and will be helpful to developers researching e-book hardware and software as well as to researchers interested in testing related theories.

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