“…More specifically, communication scholars have generated scholarship based on particular speeches (e.g., Frank, 2009;Rowland & Jones, 2007;Terrill, 2009), his use of social media (e.g., Harris, 2010;Ng, 2010), celebrity endorsements during Obama's election (e.g., Kuehl, 2010;Pease & Brewer, 2008), persistence of rumors regarding his authentic self (e.g., Hollander, 2010;Spicer, 2010), and what his election means to the United States (e.g., Darsey, 2009;Rowe, 2010). This growing body of literature joins other research that explicitly engages the politics of race that surround Barack Obama's election as the forty-fourth U.S. President (Cooper, 2010;Lee & Morin, 2009;Pasek et al, 2009;Philpot, Shaw, & McGowen, 2009).…”