Determinants of Nordic entrepreneurship: A reverse engineered pitch

Abstract

Faff (2015; has introduced a very useful pitching research template for understanding academic literature and for formation of research ideas and concepts. This pitching research letter (PRL) applies Faff´s (2015; template to the example of a "reverse engineering" pitch in the field of entrepreneurship. I share the positive experience of Salehudin (2017) who applied pitching research template on an already published study. In my case, the pitching research template is applied on the article written by Dvouletý (2017), which focuses on the determinants of Nordic entrepreneurship. The letter offers a personal reflection on the application of the pitching research template. Finally, it highlights the need to increase visibility of my own research.

Socioemotional wealth in gay-owned family businesses: A pitch

“…At our institution, the pitching template has been used by multiple researchers and PhD students (e.g., Dvouletý, 2017;Jurek, 2018;Machek, 2018). The use of the template originates in 2016 when prof. Faff held a lecture at the University of Economics, Prague.…”

What Makes Your Business Model (Un)investable?

“…A stream in the entrepreneurship literature has studied the entrepreneurs' side of investment deals and investigated "do and don'ts" in convincing potential investors (Clark, 2008). Some authors have explored the qualities of a successful pitch (Komulainen et al, 2020) as well as how to frame and sell an entrepreneurial idea (Dvouletỳ, 2017). Furthermore, the literature has studied how the selection is influenced by the quality of ideas (Boudreau et al, 2016), the use of portfolio approaches and stage gates (Brasil and Eggers, 2019), and several contextual factors-for example, the people pitching the ideas (Brooks et al, 2014), the evaluators of the ideas (Mueller et al, 2018), the presentation of ideas (Lu et al, 2019), the interplay between idea generation and selection (Harvey and Kou, 2013), past and current decisions (Helfat, 1994), and feedback (Wooten and Ulrich, 2017).…”