It is widely recognized that female animals in a variety of taxa display ornamental traits, such as elaborate plumage, but elucidating whether such traits evolve by selection or genetic correlation remains a challenge because more ornamented females are often found to produce low‐quality offspring. While resource trade‐offs between the production of ornaments and offspring may underlie this negative relationship, it is not an adequate explanation for species where the timing of production of ornaments and offspring does not overlap. Instead, costs associated with engaging in agonistic interactions with conspecifics, which maintains the honesty of signals of quality, may also reduce resources available to invest in offspring. In this study, we enhanced and reduced the plumage brightness of female tree swallows (Tachycineta bicolor) relative to controls to test whether social costs associated with displaying bright plumage is a potential mechanism underlying the observation that more ornamented females produce low‐quality nestlings. Our results showed that nestlings reared by females in the enhanced plumage brightness treatment were structurally smaller, having shorter lengths of the combined head and bill than nestlings in the reduced plumage brightness treatment, and tended to grow their head and bills more slowly than nestlings in the reduced and control plumage brightness treatments. Nestlings in the enhanced plumage brightness treatment also tended to gain mass more slowly than nestlings in control treatment. Overall, that females with enhanced plumage brightness produced structurally smaller nestlings provides evidence that social costs paid by females may lead to the production of low‐quality offspring and should be considered in future studies.