1983
DOI: 10.2307/3151681
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Determinant Attributes in Retail Patronage: Seasonal, Temporal, Regional, and International Comparisons

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Cited by 211 publications
(138 citation statements)
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“…On a weekly basis, only one of eight loss-leaders caused store traffic to increase and none were profitable, while double couponing was more profitable, but not due to a traffic effect. These results are also supported by findings by Arnold, Oum and Tigert (1983) in a broader study of the determinants of supermarket choice, who find that store location, overall low prices, and cleanliness are more important drivers of store traffic than weekly specials. Other studies in the marketing literature, however, find that price promotions, if not loss-leaders, are effective in increasing product and category sales.…”
Section: Rationale For Price Promotionsupporting
confidence: 76%
“…On a weekly basis, only one of eight loss-leaders caused store traffic to increase and none were profitable, while double couponing was more profitable, but not due to a traffic effect. These results are also supported by findings by Arnold, Oum and Tigert (1983) in a broader study of the determinants of supermarket choice, who find that store location, overall low prices, and cleanliness are more important drivers of store traffic than weekly specials. Other studies in the marketing literature, however, find that price promotions, if not loss-leaders, are effective in increasing product and category sales.…”
Section: Rationale For Price Promotionsupporting
confidence: 76%
“…There are many studies focusing on store characteristics, including location (Arnold, Oum and Tigert 1983), service levels (Sharma and Stafford 2000), pricing policies (Moore and Carpenter 2006), merchandise assortment (Craig, Ghosh and McLafferty 1984;Morey 1980;Schary and Christopher 1979), and store atmospherics.…”
Section: Anova: Effect Of Cultural Elements Inmentioning
confidence: 99%
“…Hyllegard, Ogle, and Dunbar (2004) Store atmospherics (Penaloza 1999);Holt (1997) demographics to segment consumers on the basis of shared group characteristics. Lifestyle segmentation (Bagozzi, Rosa, Celly and Coronel 1998;Wells 1974 Retailers who symbolically relate to a consumer's meaning system on other Tigert (1996) process with the economic environment. The economic environment is where a product or service is exchanged such that organizations are rewarded for effective and efficient control of the work process (Scott 1987).…”
Section: Sharma and Stafford (2000)mentioning
confidence: 99%
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